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Title Tags for Multiple Locations and Services

Discussion in 'White Hat SEO' started by zee007, Apr 21, 2014.

  1. zee007

    zee007 Senior Member

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    I still have not figured out how to do title tags for a company that has multiple services and locations. If the client does not have the budget to create 3 separate websites for each location, how else is it possible to target every city + service combo on single page? The client is a dentist who has 3 offices in 3 large metro areas and he offers 5 distinct services in each location. I want to target all the cities + all the services so that each page is like:


    Teeth whitening in LA
    Teeth whitening in San Francisco
    Teeth whitening in San Diego.

    I realize that I need to create a separate location page for each city. But that would only cover one location and service. I want to cover ALL services (about 5) along with ALL 3 city geo modifiers. It would rdicilous creating a page for each and every service + geo-modifier.


    Any thoughts/experience?
     
  2. jstover77

    jstover77 Executive VIP Jr. VIP Premium Member

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    Here are some ideas for you. Title tags aren't really that important anymore. Google is getting really good at understanding what your site is all about, where your business is located etc. There are things that make it easier for them to understand though. You can add all three addresses on the target page. For example you could run them above the footer from left to right. Sometimes I also add the zip codes at the bottom of the page. "We serve the following areas". Also, you should be able to fit all that in a single title tag - Teeth Whitening | Locations in Los Angeles, San Francisco, San Diego. You can also throw Schema geo markup on the page or contact page. For example:

    <div itemscope itemtype="http://schema.org/Attorney">
    <span itemprop="name">ABC Attorneys</span>
    <div itemprop="address" itemscope itemtype="http://schema.org/PostalAddress">
    <span itemprop="streetAddress">123 Main Street</span>
    <span itemprop="addressLocality">Malibu</span>,
    <span itemprop="addressRegion">CA</span>
    <span itemprop="postalCode">90263</span>
    </div>
    Phone: <span itemprop="telephone">555-423-2352</span>
    <a href="http://googlemapsurl.com" itemprop="maps">URL of Map</a>
    </div>
     
    Last edited: Apr 22, 2014
  3. zee007

    zee007 Senior Member

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    Thanks for that! I guess you're right about Google getting to know exactly where your business is located via a verified business location. I still see businesses with multiple location pages still ranking well though.
     
  4. jstover77

    jstover77 Executive VIP Jr. VIP Premium Member

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    Yeah, ideally that is what you want to do, but for clients on a budget, this is your best option:)