Thumbnail images in google search results (phone)

Neocortx

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Mar 2, 2013
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Hello BHW!

I'm curious if anyone knows how to maximize the chance that google shows an image thumbnail in its (normal) search results on the phone. A friend of mine is a psychotherapist, and when searching for that topic with her location, most competitors have image thumbnails (pic of themselves).

I imagine that must have a major impact on ctr, so I wonder if I could help her get that thumbnail shown too. I suppose good meta data helps, which I'll do... but is there anything else? Or something specific about meta data that helps?

warm regards and thanks in advance,
neocortx
 
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