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The SHIT side of IM

Discussion in 'BlackHat Lounge' started by Ghoast, Jan 6, 2013.

  1. Ghoast

    Ghoast Power Member

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    This is just a little rant thread.. to give you good warning :)

    I am absolutely fed up right now.

    My job is supposed to be IM: INTERNET MARKETING.

    I've been doing this for a fair amount of time and I know that it encompasses many different aspects of varying businesses and skills. For me I'm quite happy to do the following, as I think of it as 'part of the IM package'. These things are:

    Web Design: You need to be able to write basic HTML, create decent graphics and altogether put a fully functioning website together.

    Basic Server Configuration: You're going to need to know how to put your site up on your server and also configure a few basic things such as URLRewrite.

    Content Creation and Copy: You'll need to be able to write great, enticing copy and also write interesting content.

    Keyword/Competition Analysis: If you can't analyse your competition you're going to have real problems

    Marketing Strategies: You'll need to be able to devise and carry out marketing strategies that work and take many different aspects into account.

    For me, that's what I signed up for, that's what I know and that's what I can do very efficiently. Today I spent the ENTIRE day, (which I had planned out to be a marketing software/bots development day) trying to figure out why my catchall mail which is configured using a mail set-up on my VPS has stopped working. You get completely out of the terroritory of 'IM' and straight into the dark dusty corridors of network configuration, systems administration and basically IT which is NOT my job..

    Sure I expect to have to configure techincal stuff like this from time to time, but it seems when these kind of things arise, I spend the whole day lurking around IT forums and learning about the most overly complicated mess of systems configuration, ports and other technical jargon which flies straight over my head because the discussions always assume you're an IT professional so it's straight into coded language, abreviations and highly techincal writing. I guess what I'm basically saying is sometimes it feels like you're training for a job in IT when all you're trying to do is set up fucking email so you can get going with your marketing endeavors, which was the whole point in the first place.. What a waste of a day /rant
     
  2. acotut

    acotut Elite Member

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    I know how it feels,I used to waste A LOT of time twicking IT problems.But for me,it's still a part of IM because you constantly learn new stuff,wich later will be usefull.
    If you got to the point where getting a decent income is not a problem anymore,my suggestion is to hire freelancers to solve this kind of problems,while you can do actual Marketing and make money!
     
  3. healzer

    healzer Jr. Executive VIP Jr. VIP Premium Member

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    the biggest thing in IM for me is the technical IT side lol...
    creating Gold Farmers is what I love, automation <3

    the biggest problem I have is: methods to earn from, I usually start projects and never stick with them --"
     
  4. WorkHardL0veLife

    WorkHardL0veLife Regular Member

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    Just outsource.
     
  5. BlackHat3

    BlackHat3 Regular Member

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    Yeah oDesk was made for a reason.
     
  6. healzer

    healzer Jr. Executive VIP Jr. VIP Premium Member

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    It's easy to say outsource, but what do you do when you don't know if it'll work out or not (knowing it might take a while ...)
    :)
     
  7. bertbaby

    bertbaby Elite Member

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    With IM you are right it does help to be a jack of all trades. Keeps it from getting boring if it doesn't drive you insane.
     
  8. TheMasterOfMoney

    TheMasterOfMoney Jr. VIP Jr. VIP Premium Member

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    I think it is the fun part of it. I learned stuff I though I never would learn because I dont work with coding for example.
     
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  9. ok888

    ok888 Jr. VIP Jr. VIP Premium Member

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  10. eledesmaj

    eledesmaj Junior Member

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    I like outsourcing thing but sometimes I want things to work right now, not until I get an IT guy to look at it and fix it which a lot of times takes at least a day or two which is the day or two I waste fixing the issue.
     
  11. catardat

    catardat Senior Member

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    I am lucky some of my best buddies are very good coders so if I need help with something they will do it right away for free.
     
  12. Arsis

    Arsis Jr. VIP Jr. VIP Premium Member

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    How is it a day or two wasted if the issue gets fixed? It sounds like if you don't get someone to do it, you'll waste a lot more than 2 days.
     
  13. Aegroeg

    Aegroeg Regular Member

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    Never you mind.
    I've been in this situation and its shit.

    But I always think " Thank God for the modern search engine". Without it we'd still be looking for books in the library and finding out in other long winded ways. I remember my Dad learning computer programming! The masses of books and magazines. It lasted years. Now we can pretty much Google ( or whatever your engine of choice is ) it and find people already discussing it and figuring it out elsewhere!
     
  14. brainstorm1

    brainstorm1 Jr. VIP Jr. VIP Premium Member

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    That's why I don't do any of that stuff. Why not pay less money to a more efficient worker who focuses on IT work, then pay a similar specialist for web design, and a specialist for marketing and/or more specific subsets of marketing.

    I understand your pain, but don't do it to yourself.
     
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  15. phatzilla

    phatzilla Supreme Member

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    You only need to know enough to explain your requirements to the people that you're outsourcing to, that's all. Plus you got google for all your problems.
     
    Last edited: Jan 7, 2013
  16. Ghoast

    Ghoast Power Member

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    Outsourcing can be great and I use it successfully every day for marketing parts of my business but as some people have said there is still that problem of incompetent workers and the hassle of hiring people on ODesk. I'm pretty active on that site and you would be surprised by how hard it can be to explain what you want done. We've had people submit work that was just so far off what we were asking them to do it was unbelievable. I'll now only bother with outsourcing if it's an on-going job, but even that can take 2 or 3 days or even longer to secure some really good contractors who will do exactly what you need done exactly as you specify it, and also be on time. It's definitely not as easy as just going to Odesk and writing a few messages. Plus my issue here is to do with my server and I'm not happy to just give anyone access to my details..

    You are right, I've thought this before, it really could be worse :)
     
  17. phatzilla

    phatzilla Supreme Member

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    My tip : spend a bit more money and you'll find good people. I've dealt with my fair share of mooks on those contractor sites and yes it was testicle crushingly agonizing. Everyone is fighting for those 5-10$/hour jobs, you'll have to up the ante a bit in order to cull the weak. You'll get monkeys if you pay peanuts.
     
  18. supafresh

    supafresh Newbie

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    i just dealt with one of those "mooks" earlier today... guess u get what you pay for