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The Importance of Link Wheels?

Discussion in 'Black Hat SEO' started by GooglesMostWanted, Jul 6, 2011.

  1. GooglesMostWanted

    GooglesMostWanted Regular Member

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    Most of my SEO has consisted of one way links straight to the money site, but I'm starting to think that it has become a less effective option.

    I started thinking about Link Wheels, and it seems to me that Link Wheels will help you rank higher because of it's structure.

    For example... a lot of Link Wheel providers have this type of link structure.

    Money Site <- Web 2.0 <- Article Blast <- Blog Comments, Profile Links, Social Bookmarks.

    The one way links I've been building have this type of structure.

    Money Site <- Article Blast, Web 2.0, Blog Comments, Profile Links, Social Bookmarks.

    Now, let's look at the way Google sees this.

    The way I've been doing it is telling Google, "Hey, this website likes my website and feels its important and therefore is linking to my text with a certain anchor text keyword"

    Whereas the Link Wheel is telling Google..

    "Hey! John(Profiles), Sally(Blog Comments) and Jeff(Social Boomarks) really like what Ben(Article Blast) is talking about. Of course Ben loves what Sarah(Web 2.0) is raving about. Although, Sarah thinks Tom(Money Site) has the most important information regarding this topic. Therefore, Tom is the most popular and more authoritative figure of all."

    ^ That is a Link Wheel....


    Let's say our niche is car insurance.. and our website is 12345carinsurance.com.

    When we build one way links to our money site with the anchor text "car insurance" it's telling Google that one particular site thinks our money site is relevant to the keyword "car insurance".

    When we build a link wheel to our money site, it's telling Google that MULTIPLE websites all discussing the same keyword "car insurance" think that 12345carinsurance.com is the most important website relating to car insurance.

    It's kind of like high school...

    One way money site links = Your friend thinking your cool

    Link Wheel = Your entire high school thinks you are the coolest.




    Link wheels are different than one way links because we can create a sort of "community of websites" that all are related to one keyword and who all eventually link to the money site. Google sees that these different websites are all speaking of the same thing, and are all connected, yet they all eventually point to one site.


    Not only does the link wheel have contextual content around it, but each website with contextual content is pointing to the next... and eventually it ends up pointing to your website.

    Isn't this exactly how natural, white hat link structures are built?

    One authoritive website at the top, linked to by the less authoritative websites, which are interlinking below it with each other?

    I know this seems like I'm not really saying anything, but it's kind of a "DUH" moment for me.

    If I focus on creating links that are interlinked, that are all talking about the same subject and eventually link to my website... wouldn't that be showing Google that I am at the top of my niche?

    Sorry for the rant.... just trying to throw something out there in this fucked up Post-Panda world.
     
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  2. maxlinks

    maxlinks Junior Member

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    I heard Pyramid structure is better
     
  3. GooglesMostWanted

    GooglesMostWanted Regular Member

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    Either way... as long as multiple websites are using a certain anchor text link, and they eventually funnel the link juice to your money site.... I think Google treats this as real authority.
     
  4. _Chip_

    _Chip_ Senior Member

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    what i do is this ...

    main site << web 2.0 (anchor text:main keywords) << sb/xr (anchor text:any a-z BS keywords-random)(just because I have no intention to rank my web 2.0s to any particular keyword, just want to show other ppl love the web 2.0s for random keywords)
     
  5. Micallef

    Micallef Supreme Member

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    Bear in mind that google has lots of filters and checks nowadays, to help it mark out spam blogs from real blogs.

    It actually takes a massive amount of effort to make effective "linkwheels".
     
  6. asiriusthoth

    asiriusthoth Jr. VIP Jr. VIP Premium Member

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    LinkWheels are hard from my experience. You really have to do a good job on each of your links in the linkwheel to make it worth while.

    From my experience, if you create organic looking relevant backlinks for your Moneysite, you're on the right path.
     
  7. praneybehl

    praneybehl Newbie

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    I agree!
     
  8. Micallef

    Micallef Supreme Member

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    Lately i have moved over into having 50% hosted, 50% web 2.0 networks.

    If you're in it for the long game, you can't afford to lose sites you've invested so much work into.

    Over time, web 2.0 hosts go down. One of them which I used regularly turned out to be a spam trap - the guy got spammers to backlink their blogs on his domain, then redirected it all to his payday loads site.

    You need to slowly start building up your own hosted assets in the niche you are working on. It takes forever and is expensive. However, it has to be done for some harder niches.
     
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  9. SEOfarmer

    SEOfarmer Regular Member

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    Can you please expand about this?
    I find that most web2.0 sites dont really allow 'anchor text' but just a link?

    Please elaborate. Thanks
     
  10. _Chip_

    _Chip_ Senior Member

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    anchor text in web 2.0 means contextual backlinks
     
  11. kvhnuke

    kvhnuke Junior Member

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    link wheels wouldn't be the best way, but yes it is one of the best. :)

    personally i tend to build link wheels and pyramids and blast them with scrapebox :D

    that ensures that all my links are indexed and it will also push my site high in serps :D
     
  12. takeachance

    takeachance Power Member

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    A wise and well thought out long term strategy. The big guns of the corporate world walk this path often but on a much bigger scale. I have seen numerous cases of domains 'connected' in relevance being bought up and redirected or more effectively used as a funnel to the genuine money site. This is in effect what you are doing but the big guns 'buying' them ready made, aged and with an abundance of authority.

    This to a certain degree is why keyword and competition research is so important. If you are up against major corporations you have to understand the potential that this type of bottomless pocket strategy can be taken at a moments notice and you simply don't stand a chance - there is much to be said about picking your battles wisely.....
     
  13. jorfam

    jorfam Registered Member

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    Hey thanks for this. I never really thought about link wheels in the way you described them but its true. It's as if a whole group of people are giving you authority rather than just one site giving you authority. One question, when setting up different profiles and things, is it important to set them up with different IPs? (through a proxy or something) or can you just create the different profiles from a single ip and still have it seen as unique?