1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

The death of SEO as we know it

Discussion in 'Black Hat SEO' started by Laughing-Man, Mar 15, 2012.

  1. Laughing-Man

    Laughing-Man Regular Member

    Joined:
    Jan 30, 2012
    Messages:
    317
    Likes Received:
    122
    Gender:
    Male
    This is a thread i found at DP by a guy named steveinid. I thought he made a pretty good point so ill post it here.


    SEO is dying.

    On page optimization and backlinks, backlinks, backlinks. If you dont' get those backlinks you are going nowhere. This is true today. But, what about tomorrow. Not literally tomorrow but you know what I mean.

    Here is my theory. I know, I made a statement as if I knew what I was talking about, but sometimes I'll just be humming along doing something and I'll get hit with a thought. So, this theory is all based off of a thought I had.

    Google is generous. They have a bunch of tools you can use for free. Webmaster tools, google analytics, the google toolbar... and others. I'd guess most websites traffic info is somehow accessible by Google. I know all of mine are. When I look at Google analytics I can see tons of information about my visitors. So can Google. Google knows what keywords bring people to my site, they know how long a person stays. They know what pages they visit and so on and so on. I got to thinking, if they know all of this information then why do they still depend on webmasters to tell them what sites are popular? Not so much popular but instead preferred. I think that is a fair question when you think about all the data they gather.

    Here is what I mean. I search for the term "blue frogs". I get 2 sites in the search results. (I really haven't searched the term I'm just making this up as an example) The first site has some good information on the blue frogs. It is number one and has been around for about 5 years. Oh, and it has a respectable amount of backlinks. The second site has some REALLY good information on the blue frogs. It has also been around for about 5 years but it only has a few back links. I check out both websites and choose to spend more time on the second site than I do the first site. It has better information on blue frogs. And from my user behavior it appears that I'm diggin' the second site more than the first. Google knows this now. Google knows that when I searched for the term "blue frogs" the second site was preferred by me. So they can now say that I as a visitor to the site have VOTED for the second site. But why then does the first site have more backlinks? It must be better because it has all those backlinks, right. Not really. Maybe the site owner put in more time getting backlinks than they did putting up better information. Maybe they purchased backlinks. Maybe... etc. There can be quite a few reasons.

    What I'm trying to get at is that Google will eventually discount backlinks and rely more on user behavior when the user visits a site. Sites will eventually be ranked based on users and not on backlinks. Backlinks are an inaccurate determiner of a websites quality. The daily visits of unique users are much more accurate. They will also know how many return visitors you have compared to the other sites. Another great determiner. There could literally be hundreds of determiners for ranking a website based on visitor behavior.

    So... for the future. Don't depend on backlinks so much but instead put up some very quality content. Make sure your site is better than your competitors. You can do that if you stopped spending so much time trying to get backlinks. On second thought, do get SOME backlinks. They help bring non Search Engine traffic to your site. But, if you depend mostly on Search Engine traffic then I stand by what I just wrote.

    I have no back ground in SEO. I really have never spent too much time on it to begin with. So, take this for what it is... just a thought.

    Appropriately Edited by Tonlilaz......

    [​IMG]
     
    • Thanks Thanks x 6
  2. goinviral

    goinviral BANNED BANNED

    Joined:
    Jun 3, 2011
    Messages:
    408
    Likes Received:
    193
    As he said he has no background in SEO!

    User behavior already factors in Serps, but it will never be just one metric that governs serps. It will always have to be a mix of factors. backlinks may reduce in priority compared to say social factors in the future, but they will always have some value.
     
    • Thanks Thanks x 7
  3. bk071

    bk071 Jr. Executive VIP Jr. VIP Premium Member

    Joined:
    Nov 24, 2010
    Messages:
    3,104
    Likes Received:
    7,914
    Occupation:
    I don't have a job
    Location:
    .............
    Death of SEO? Really? Is Google shutting down?
     
    • Thanks Thanks x 8
  4. accelerator_dd

    accelerator_dd Jr. VIP Jr. VIP Premium Member

    Joined:
    May 14, 2010
    Messages:
    2,441
    Likes Received:
    1,005
    Occupation:
    SEO
    Location:
    IM Wonderland
    LOL user behavior? Great! So we'll be running iframing services so if a user stays on one site its actually 100? :D

    Seriously... I don't agree SEO will die out.
     
  5. Getwhatchuwant

    Getwhatchuwant Jr. VIP Jr. VIP Premium Member

    Joined:
    Jul 25, 2011
    Messages:
    1,922
    Likes Received:
    1,302
    Occupation:
    Peeping Tom
    Location:
    Florida
    Not well thought out. What if site #1 about Blue Frogs is SOOOOO Good it clicks on a link that takes them off page and they actually BUY a blue frog? Meanwhile page #2 is ok, informative, but ok but does not spur me into action? Who has the better site? The site that compels you to act even if it takes you off page or the site that might keep you on it for 2 minutes longer?
     
  6. ohaider

    ohaider Senior Member

    Joined:
    Jul 28, 2011
    Messages:
    821
    Likes Received:
    426
    Occupation:
    Referring, CPA, Making Money
    Location:
    NJ
    The assumption that user activity would be the sole factor is ludicrous. How would any new site be able to rank if the only available SERPs were the first and second page. Honestly, how many times have you gone to the 974th page of google when looking for something.

    Anyways SEO will remain and continue to be a large industry.
     
  7. BlackhatBigfoot

    BlackhatBigfoot Regular Member

    Joined:
    Mar 27, 2011
    Messages:
    242
    Likes Received:
    168
    Occupation:
    Forest worker
    Location:
    Hot a$$ Phoenix
    If I was Captain Kirk, a backlink would be like using the "transporter" whereas visitor preference and social network likes would be like doing the Vulcan "mind meld" on board a runaway shuttle.
     
    Last edited: Mar 15, 2012
  8. thedon23

    thedon23 Elite Member

    Joined:
    Dec 21, 2009
    Messages:
    1,759
    Likes Received:
    1,268
    I'm getting sick of these threads, seriously. Annoying as shit.
     
    • Thanks Thanks x 22
  9. Markthedude

    Markthedude Power Member

    Joined:
    Feb 26, 2010
    Messages:
    572
    Likes Received:
    266
    Occupation:
    Entrepreneur
    Location:
    United States
    This has to be at least the 3rd thread I've read in the last week here on BHW where it's based on SEO dying or going away.

    Yes, SEO is dying people, please quit if you are thinking about joining this game. :p

    I could use a few less competitors on the first page.
     
    • Thanks Thanks x 1
  10. secretboy08

    secretboy08 Jr. VIP Jr. VIP

    Joined:
    Apr 2, 2008
    Messages:
    2,369
    Likes Received:
    877
    Occupation:
    Internet marketer
    Location:
    Global Citizen
    how will the sites get on front page for google to gauge user behavior?By seo offcourse.
    so seo is still relevant. and user behavior can be manipulated again.so it wont by the only factor on which ranking depends.
     
  11. bk071

    bk071 Jr. Executive VIP Jr. VIP Premium Member

    Joined:
    Nov 24, 2010
    Messages:
    3,104
    Likes Received:
    7,914
    Occupation:
    I don't have a job
    Location:
    .............
    Guess what people, this dude copies a shitty post from another forum and posted here.
    -10 rep from me... sorry but that's not how we roll!

    Sick of seeing these stupid threads from guys who don't know SHIT about SEO!
     
    • Thanks Thanks x 7
  12. LeeGiS

    LeeGiS Registered Member

    Joined:
    Feb 11, 2012
    Messages:
    80
    Likes Received:
    5
    It's an interesting article, and one could agree on it, but when you think about it, there are visitor bots that can manipulate such behavior. So even if that happened, which I doubt, there would still be SEO, but it would be more like faking visitors to the website.

    Just my opinion.
     
  13. thegladiator

    thegladiator Regular Member

    Joined:
    Aug 24, 2009
    Messages:
    297
    Likes Received:
    125
    Occupation:
    Loving the Feeling of Being Self-Employed
    Location:
    Mother Earth
    The guy who wrote this article has no idea how SEO works. Apart from that if Big G only takes user behavior into consideration, only the first few websties will be ranking for the keyword forever as no new website will be seen with good quality content as searchers will be only viewing first 2 pages at the max of Big G while searching for any information.

    HADAKUMULLAH
     
  14. BlackhatBigfoot

    BlackhatBigfoot Regular Member

    Joined:
    Mar 27, 2011
    Messages:
    242
    Likes Received:
    168
    Occupation:
    Forest worker
    Location:
    Hot a$$ Phoenix
    Maybe someone ought to tell Diamond Dave so he won't waste any more time running a forum for SEO.
     
  15. LazySeoEr

    LazySeoEr Registered Member

    Joined:
    Feb 21, 2012
    Messages:
    95
    Likes Received:
    66
    LOL.

    If that's the case blackhat will turn into bots that fake behavioral attributes.. SEO IS BACK BABY

    People always forget, if you want something or something is valuable, someone will find a way to get it done- backlink automation was one of them wasn't it?
     
  16. Hot_Seller

    Hot_Seller Junior Member

    Joined:
    Dec 8, 2011
    Messages:
    165
    Likes Received:
    9
    Location:
    Shanghai
    Even I can see that this post is crap.
     
  17. Ghoast

    Ghoast Power Member

    Joined:
    Nov 17, 2009
    Messages:
    564
    Likes Received:
    603
    Okay, what is this guy talking about? It sounds unthought through and rambling from the onset.. He had a random thought, honestly it sounds like he was high or something and had this idea and then thought, 'oh that must be what's definitely going to happen'. What so he starts with a statement like, 'SEO is dying' and then his immediate reason for this is because he had a 'thought' of how it might possibly end up in the future.. Now It's cool if you he was high and having crazy thoughts,I'm high right now for that matter..but that is a very strong statement to make without thinking it through..

    Okay let's break this down, first statement he makes is: Google is generous. So from the very start I know this is going to be bullshit, google is definitely not generous, they give you those tools because they feed on data and you are providing it to them.. Then he says, 'I guess most websites traffic info is somehow accessible by Google', What so he thinks that Google run the whole internet?! I can't wait to hear this, 'thought' that he had on SEO! So why has he come to this conclusion., oh because he says 'I know all mine are', okay that gives a pretty good idea of the whole internet in general, a few sites that you run that you signed up to analytics with..

    Then he says "I got to thinking, if they know all of this information then why do they still depend on webmasters to tell them what sites are popular?!" Well here's the very simple answer - what happens if a new site comes along which is set to be popular? Are we just stuck with a finite amount of sites that never changes? No. If there were a set amount of websites then sure, Google would be able to tell which were the best and then rank them in that order. But sites come and go and content is always, always changing.. So what is a good website one week is not a good website the next.. And how can Google keep up with this? Simple, by seeing what people are linking to, if someone is linking to it then it must be, 'new' news which people will want to see that is up to date.. By looking at user search trends and traffic info google can only tell if people are staying on the site and as other users here have said, some sites may not require a user to stay on for a very long time for them to find exactly what they were looking for, perhaps you spend more time on one site because you can't find the 'checkout' page but then on another you find it very quickly and then buy that 'blue frog' you were looking for.

    Backlinks, on the whole, are a great determiner of a site's popularity.. If people are linking to it then they must like it, sure this can be played with and people can always make their own backlinks, but hey I tell you what, if the system does change and everything is based on how many people stay on the site for a length of time, you bet that within a few days I'll be able to swing on by to the 'Services for Sale' Forum here on Blackhat world and buy myself, '10k visitors who stay on my site for a minimum of 10 minutes each'.

    You see you can do SEO no matter what, the rules and ranking systems may change but the concept will stay the same and there will always be ways to get your site higher than someone elses.. You just can't, in any way think like this guy.. or you'll always be about 5 steps behind..

    Love the way at the end he gives some definite instructions of how to do SEO and then he says he has no background and has not spent too much time on it..

    Hey guys let me tell you about my theory on why you should always shift from first gear straight to fith.. By the way I have never driven a car..
     
    • Thanks Thanks x 1
  18. scorpion896

    scorpion896 Senior Member

    Joined:
    Jan 10, 2009
    Messages:
    929
    Likes Received:
    212
    Interesting but I don't think SEO will ever die. There will always be a way to rank your site in some sort of blackhat way. If it has to do with users stayin on your site longer then ppl will find a blackhat way to have a bunch of "users" to stay on their site overnight. Google is smart but that can't stop us! not completely anyway
     
  19. readysite1

    readysite1 Registered Member

    Joined:
    Jun 23, 2011
    Messages:
    81
    Likes Received:
    23
    Personally, I don't believe that this is true but if it were true, BHW members would know how to deal with visitors's behavior.
     
  20. iiaok

    iiaok Regular Member

    Joined:
    Apr 8, 2010
    Messages:
    394
    Likes Received:
    184
    Occupation:
    Pro Apple Bobber
    Location:
    Pinterested.
    Next time you read something there that you thing is a "pretty good point," keep it there.

    There's a reason we are here on this site, and not that cesspool.

    Next time, share an idea from Yahoo! Sports or something. It would be more on-topic than DP.
     
    • Thanks Thanks x 1