The correct way to keyword research is...

mrpega

Regular Member
Sep 19, 2008
393
105
I hope someone can enlighten me on this..when determining whether a keyword is worth pursing or not, do you search on google "your keyword" or without quotes? market sam. suggests that with quotes is better..:confused:
 
With quotes can show you how much competition there is for that exact keyword. Anything below 7000-10000 is quite easy to rank for. But you should also check out without quotes and see if you can beat the results in the first page. For example you will probably outrank forums and such, but you'll never get wikipedia. Good luck!
 
below 2-3k is super easy to rank for ? care to elaborate ?
generally yes! but You have to look also how much backlinks/PR your first 10competitors have- If it's all /or almost all green in marketsamurai then you are good to go!
 
i think it doesn't make any sense to check competition with your keywords quoted..because people would usually search without quotes..but why did mark. sam..?
 
it makes perfect sense to check competition with your keywords quoted. think of it as using the google keyword tool. you have the drop down on the right to go from broad to exact. exact is what people want. if you're shopping for a car online, would you search for the term 'cars'? no because you will get every make and model ever made. if you search for a particular model of car, engine size, and color, you can narrow down your search and weed all the sites that simply mention the word car and who are not really in a position to answer your search query.
 
i think it doesn't make any sense to check competition with your keywords quoted..because people would usually search without quotes..but why did mark. sam..?

Because you WILL get those hits on those specific keywords even if they don't use quotes. There will be plenty of other searches with all sorts of combinations of your keyword in them, but you can't possibly cover them all. Once you gain PR, you'll automatically start to rank for other keywords, but when starting out, you just want to focus on keywords that you KNOW you can rank for.
 
i think it doesn't make any sense to check competition with your keywords quoted..because people would usually search without quotes..but why did mark. sam..?

Putting your keyword in quotes lets you know how much competition you have for that exact keyword. It has nothing to do with searches.
 
I make sure that I could rank in the top 10 of google with a keyword by checking it like this:

intitle:"keyword" inanchor:"keyword" ... of course i start with just the keyword, then add quotes, then add intitle, etc... i watch the numbers. I they keep falling, and get down to where I need them to be, I keep it. If the numbers stay the same, go up, or don'g go down enough, I pitch it and keep researching. HTH. Less than 100 results of intitle and inanchor is pretty good, but I like the ones that have 0 competition :).. I also aim for keywords that get searched at least 50 times on average a day, if not 100 or more.

It makes for some tough research, but it's so worth it.
 
when searching out keywords in google check the first page of results. if they have alot of youtube or well known sites in the list like squido or yahoo answers. then you can rank for that word pretty easy.
 
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