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The Best Time Effective, Comprehensive SEO & Site Audit Method

Discussion in 'White Hat SEO' started by lolseo, Jun 30, 2016.

  1. lolseo

    lolseo Power Member

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    Hi guys,

    Before I ask this question properly, I want to say I know the answer is very subjective.

    Some people may spend 2 days auditing a new client for;
    Technical Site Audit
    Content Site Audit
    Backlink Analysis
    Competitor Audit
    Keyword Research

    Whereas others may spend 2 weeks.

    Im looking for a time effective, standardised method.

    I keep changing between a few, but for ease, what to streamline this to just one approach so I can span it across all new clients and projects.

    I've been looking at the following guides which seem to cover pretty much everything without forgetting anything major, and also without going too in depth in one specific area.

    https://www.quicksprout.com/2013/02/04/how-to-perform-a-seo-audit-free-5000-template-included/
    https://moz.com/blog/how-to-perform-the-worlds-greatest-seo-audit
    https://www.gotchseo.com/seo-audit/
    http://webrunnermedia.com/seo-checklist/

    If you could follow just 1 of these methods step by step, which would be the one you would follow - or would it be an alternative guide/method?

    My ultimate goal is for a standardised method/checklist that I can just follow and apply to the majority of clients to audit their site and current position in the market.

    Look forward to seeing your recommendations.
     
  2. lolseo

    lolseo Power Member

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    Any suggestions on this one please guys?
     
  3. anotherme

    anotherme Newbie

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    Ok, here is what I am using, and I believe it is enough:
    Technical Site Audit - manually, look through the sites structure, header, footer etc.
    Content Site Audit - analyze your landings + blog/articles section
    Backlink Analysis - export your site links from ahrefs and analyze their types manually, making graphs at the end
    Competitor Audit - all of the above for 15+ top competitors from targeted SERP
    Keyword Research - Ahrefs+Semrush+Google KWP, keeping in mind all of the above steps.