Backlinks are still a highly significant ranking factor. Experts in the industry all agree that backlinks are one of Google’s most looked-at signals when determining a page’s rank. But while the importance of backlinks hasn’t changed, link building best practices certainly have. The biggest challenge SEO gurus and business owners face now is adapting their approach to what actually works today.
https://authority.builders/blog/3-stages-of-link-building/
https://authority.builders/blog/3-stages-of-link-building/