1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

Text Marketing - Is it effective?

Discussion in 'Making Money' started by AmazinAzn, Nov 6, 2008.

  1. AmazinAzn

    AmazinAzn Regular Member

    Joined:
    Dec 6, 2006
    Messages:
    345
    Likes Received:
    171
    Occupation:
    Webmaster
    Location:
    Texas
    For the first time, I received a text that said something like this:

    Hey, I got your number from a friend of mine. I bet you can't guess who I am. My username is bluedragon316, wonna come see if you can recognize me online at [Redirected Link]. Hope to see you soon.

    The link redirects you to some dating site and tells you to sign up to view the profile. It obviously wasn't someone I knew because the phone number was 5000 and that's not any number I usually see.

    Has anyone tried this? And does this actually convert?
     
  2. AmazinAzn

    AmazinAzn Regular Member

    Joined:
    Dec 6, 2006
    Messages:
    345
    Likes Received:
    171
    Occupation:
    Webmaster
    Location:
    Texas
    I dunno. Lately, I've been getting a few spammy texts and a lot of calls from telemarketers.
     
  3. mhike168

    mhike168 Junior Member

    Joined:
    Jan 30, 2008
    Messages:
    142
    Likes Received:
    34
    I doubt that they do convert, imho. If I'd received any I'd simply erase without a second thought. Maybe it could be used to get traffic.
     
  4. AmazinAzn

    AmazinAzn Regular Member

    Joined:
    Dec 6, 2006
    Messages:
    345
    Likes Received:
    171
    Occupation:
    Webmaster
    Location:
    Texas
    I didn't go to the link on my phone, I went to the link on my computer.
     
  5. stunna

    stunna Jr. VIP Jr. VIP Premium Member

    Joined:
    Sep 17, 2008
    Messages:
    488
    Likes Received:
    175
    Occupation:
    PPC Marketing Consultant
    It seems like one of those things were the marketers are just throwing a lot of shit at the wall and hoping that some of it sticks.

    It's similar to the approach taken with e-mail spamming. The piss-poor conversion rate is made profitable simply by pushing out insane volumes.
     
  6. sinewave

    sinewave Senior Member Premium Member

    Joined:
    Aug 25, 2007
    Messages:
    972
    Likes Received:
    503
    Mass SMS messaging is quite expensive, if undertaken in the US or Western Europe.

    I undertook one of these for a major US cosmetics company, and a campaign for a 6 month timeframe with a rented short code was 57K. We had to make sure the optins were properly managed and that the entire campaign was CANSPAM & FCC compliant.
     
  7. iphaxor

    iphaxor Newbie

    Joined:
    Dec 21, 2007
    Messages:
    34
    Likes Received:
    4
    when one of your friends forwards a message it shows all the numbers he forwarded to usually a big list of numbers if its a good joke or something it gets viral...
     
  8. Vashtai

    Vashtai Junior Member

    Joined:
    Mar 10, 2008
    Messages:
    193
    Likes Received:
    38
    Occupation:
    Self-employed/independant contractor
    Location:
    Portland, Oregon
    I actually do this kinda stuff, for my "job" and desperately want to get out of it. :(

    Basically, you got to get them to message you first. Just like computer spam, and someone else said... The people have to "opt-in", via messaging you first.

    Gives you any ideas? ;)