Say you've got a site about basketball. You've got many pages, some of which are about the history of basketball, others are about basketball techniques, etc. Assume you've got a menu on the side with an index of all your pages. Is there any point to having something on the home page in the text like: "Welcome to my basketball site. You can learn about the history of basketball, famous basketball players, and basketball techniques." ...where those underlined words are links to other pages on your own site. Does that give any extra Google linkjuice to those pages? I would assume "no" because: a) they're already linked to on your page (in the menu on the side, remember?) b) Link juice doesn't transfer within the same domain (does it)? Plus, I figure not only do you have the menu on the side, but you probably also have a SITEMAP which will show Google where all your pages are, too. So will Google be any more likely to rank your "basketball techniques" page for a search for "basketball techniques" if you link to it using that anchortext from your own page as I've described here? I'm guessing no.