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Take advantage of your local market...

Discussion in 'Making Money' started by gun-shy315, Jan 21, 2009.

  1. gun-shy315

    gun-shy315 Regular Member Premium Member

    Jan 28, 2008
    Likes Received:
    Internet Marketer. Part Time-Lion tamer and pole d
    Syracuse NY
    This is an idea that I've been toying with recently. It's not original, but I also haven't seen many marketers talking about it. Done right, with a little skill, it's another method to bring in some extra $ while searching for the bigger bucks. It will require some people skills and the ability to communicate with business people in a professional manner.

    About 5 years ago I started selling Real Estate. There was another guy in my training class and he was absolutely kicking ass from day 1. No one could figure it out, including me. He didn't follow ANY of the tips that were taught to us and he was literally selling 1-2 houses a week and had more clients lined up then most of the experienced agents. He was ALWAYS on his laptop or in his car with clients. He was never prospecting. Finally, after I badgered him for weeks, he showed me how he was using PPC/adwords to bring in business. I understood it...kinda. Remember that this was almost 5 years ago. An eternity in internet years. I don't even remember him using the exact "terms" PPC or google adwords. We both ended up getting out of the business but the "lesson" I learned from this guy always stuck with me...work smart, and hard. Also, why the hell wasn't every sales person and small business owner in town doing the same thing to increase their sales? Simple answer. They don't know how. No ones ever showed them, and in most cases they don't understand how to harness the power of the internet. That's were you guys/girls come in (if you're interested). Simple fact. There is a lot of money to be made, right outside your front door, especially if you live in a mid-sized city like myself. ANYONE with a little skill can market themselves as a PPC expert/consultant and probably have a handful of clients in a week.

    I've spent a lot of time on google today searching local business category's and it's amazing how many of them don't use PPC. In a lot of categories there isn't even ANY competition. The whole right side of the results page is FREAKING blank. No text ads. Nothing. Some searches show only 3 or 4 text ads and these are often times "national" type ads not geared to the local market. There are over 300 Real Estate agents in my area and only 2 of them are using PPC! Amazing. This creates a nice "opening" for an Internet Marketer (with some balls) to step in and create a little biz for him or herself. How you set it up, market yourself and get paid is up to you. I'm not going into all that but the possibilities are endless. Remember...most of the folks you're targeting know NOTHING! You can be a Newb and you'll still know more than the people you'll be working with. Don't believe me? Do some local research on your own. Unless you live in Boston, Chicago, NYC etc...you'll be shocked at the lack of internet sophistication.

    This isn't for everyone, not even close, but if you have some sales skills and can carry yourself/communicate professionally, it's a legitimate money maker. There's almost no type of local business or sales person that couldn't benefit from an affordable, automated way to bring in more business. Show them the "light", and get paid :D

    Good Luck,
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