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Suspicious AdSense activity - Revenue jumped from $5/day to $200/day

Discussion in 'General PPC Discussion' started by 80085, Apr 21, 2015.

  1. 80085

    80085 Registered Member

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    I have been running AdSense on almost all of my sites successfully for a number of years. It is far from being my most profitable revenue stream, but nonetheless I am very happy to take in a decent payment from them every month. On one site, I was averaging between $3 and $6 a day in revenue. This has been steady for the last few months. I logged in and looked at my stats and my revenue over the last 2 days has skyrocketed to over $200 yesterday and $150 today.

    I do not have an explanation for this, but I am very concerned that this activity may not be legitimate and may lead to my account being deactivated. As I stated before, I enjoy utilizing AdSense on my sites, and I therefore I do everything I can to be compliant with their terms.

    Interestingly enough, the number of ad impressions haven't changed. Just the CTR. I typically see a CTR of around .1% and over the last two days I'm seeing a CTR of 2%.

    As far as I know, there isn't anything inherently suspicious with a 2% CTR (please correct me if I am wrong), but my extreme jump in revenue is definitely worrying me.

    I would much rather have AdSense for years to come as opposed to a few hundred dollars that may ultimately lead to my account being deactivated.

    I'm hoping someone may be able to shed some light on what possibly may be happening here. Is it possible that someone is purposefully attacking my ads in hopes that my account is deactivated? I can't think of any good reason to do that, but I also can't think of many other possibilities. If anyone has experienced anything similar to this I would love to hear any input you may have. Thanks everyone in advance!
     
  2. Hawkster

    Hawkster Jr. VIP Jr. VIP

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    Have you tried Google adsense forums, i used to be sceptical when it came to getting real help on there, but a few months ago i got a major problem sorted by a member of the Google adsense team. Its worth a shot
     
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  3. 80085

    80085 Registered Member

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    Good call, and thanks for the suggestion. A quick search on the forum shows I'm definitely not the only one experiencing this issue over the last 2 days. Thanks again, even though it seems like common sense in retrospect, I probably wouldn't have thought to look there.
     
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  4. Hawkster

    Hawkster Jr. VIP Jr. VIP

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    At the time i didn't even know the forum existed, and like i said above i was skeptical about whether i would get genuine help, but then a wonderful member of the Google team manually fixed the issue i had on my account. I was shocked to say the least, and hugely relieved.

    Hope you get the answers you need buddy.

     
  5. wizard04

    wizard04 Elite Member

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    What was your CPC before and know?
    If your CRT increase from 1% to 2% that does not explain the x35 revenue jump.
     
  6. drogon

    drogon Elite Member Premium Member

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    It rose from .1% not from 1%!!
     
  7. erickishere

    erickishere Elite Member

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    Hey OP you're not the only one.

    https://productforums.google.com/forum/#!categories/adsense/reports-and-earnings

    I already emailed Google when I saw my earnings this morning lmao

    Here's their response:

    Dear publisher,

    Thanks for reaching out. We appreciate your concern and honesty about this issue.


    Beginning April 19th, some publishers have been impacted by a new segment of invalid traffic. Fortunately, Google?s traffic quality systems were able to react quickly, detecting this traffic as invalid and treating it accordingly; however, for two days this was not reflected in estimated earnings.

    This invalid traffic will be removed before finalized revenue is reported at the end of the month. As a result, publishers may see a larger than normal difference between estimated earnings and finalized revenue for the month of April 2015.

    This invalid traffic is no longer being counted toward estimated earnings as of April 21, 2015. Since Google does not block this traffic, publishers may continue to see it reflected in their weblogs.

    Advertisers have not been charged for this invalid traffic. If you notice an issue like this in the future, please submit this form to our traffic quality specialists.

    Sincerely,


    The Google AdSense Team
     
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  8. 80085

    80085 Registered Member

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    Thanks everyone for the responses! It's definitely a widespread click bomb attack and it sounds like Google has it under control. If anyone cares to do any other preventive maintenance regarding this issue, just do a quick google search for "5 ways prevent adsense click bombing xlhost april 20 attack"

    I'd post the links, but apparently I still can't

    And while I don't think they will be banning any publishers from this, seeing how it was 100% out of our control, it may be worth filling out the invalid clicks form (see erikshere's post above) to be sure
     
  9. Techjeek

    Techjeek Newbie

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    you can check your adsense traffic where its comes from ? so you can move accordingly
     
  10. EmpireQuality

    EmpireQuality Elite Member

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    don't worry, if your clicks aren't real, then google will simply refund the advertisers.
    they call it "invalid traffic". you can view it in your payments tab.
    and a 2% CTR is perfectly normal, my average is in the 2% range.
    but when I got clicked bombed, CTR was at least 50% so maybe you are just displaying more relevant ads.