Hey, I just completed a mobile game app with one of my friends which is some kind of arcade game, basically a simple/short game that you can pickup and leave whenever you want, such as flappy bird if you have seen it. I got about $10k that I would like to invest in something like this but im kind of short on marketing ideas besides buying installs via Facebook/Instagram. Spending $10k on installs would most likely result in 20k installs, $0.5/install, which doesn't sound good at all. Is someone here experienced with stuff like this, are there better ways to spend the money than buying installs with them? Would love to hear what you guys have to say.