I do the SEO for a newer site that hosts a monthly magazine It's not converting well into subscriptions but I'm getting traffic and people are reading teaser content. Should I load the site up with ads and unlock all my content or keep pushing subscriptions. Also I have no idea if my prices are on target. Does anyone have ideas on marketing this type of site? It's conspiracy related and I do not own it but my friend does so I care a little more then normal on this project. This is the first magazine setup I've been a part of. Any ideas or JV plans will be entertained on this one.