Hello, I've got a problem, and I don't know how to fix it and what is the cause of it. Well, the following website - Mod Edit - removed site - ranks for "Mod edit - removed KW" (somewhere around 100 position) not with the homepage, but with some different subpages (Google displays, apparently randomly, different category and subcategory pages from time to time for these keywords, the main keywords, actually). The homepage is the best optimised page for "Mod edit - removed KW", it's got relevant external backlinks (with the main keywords within the anchors), mainly from resources pages on relevant, trusted websites (a couple of .edu included), as I've done manual outreach (broken links link building). The internal link structure is also optimised for the main keywords - I placed them in a link in the footer, and the anchors on the most important pages - categories, subcategories, high PA pages, etc. Just can't understand what is wrong and why Google thinks a subpage is better optimised than the homepage. Thank you very much, and I will greatly appreciate every idea. P.S. Hope here is the righ place to post this.