Subliminal Ads using the word Sex ... why? (images inside)

GVDon

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First of all take a look at the site below. Look at the effort they are going to in order to convey the word sex (or sexual images).

artistmike.com/Temp/SubliminalAd.html

My question is why do they do this? It's obviously not for fun.

Does hiding sex in images/products convert into larger profits? A friend of mine thinks that we can all relate to sex and we subconsiously see it and relate to it without even thinking or noticing it.

Any views on this?

Edit: Found an article on it, might be worth reading: searchlores.org/realicra/sublimi.htm
 
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the abs one is the best idea ever

Yeah the abs one made me laugh. Its so blatent though I could see it when I first looked at the normal image, and spotted it.

I just purchased a book as I want to look more deeply into this.
 
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