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Subdomains VS subfolder for the same service in different cities.

Discussion in 'White Hat SEO' started by TayaX, Apr 18, 2016.

  1. TayaX

    TayaX Jr. VIP Jr. VIP

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    Hey guys,

    We're developing our business to multiple cities around the country and we're working on a strategy to rank all these cities for "keyword + city".

    Now we came to a dilemma: Using subfolders Vs using subdomains.

    domain.com has a TF 20, CF 27, PA 27 DA 38.

    We hesitate between:

    1/ http://cities.domain.com/customcity/
    2/ http://customcity.domain.com/
    3/ http://www.domain.com/cities/customcity/

    All the services on cities are the same, the landing page, except some text, will be similar. We have about 40 cities to launch.

    I'm more inclined to go for solution 1 & 3 but I would like to know what is you guys opinion in terms of SEO impact. The main domain is ranking for some keywords already, related to the niche of course.

    PS: there won't be any interlinking between those pages, maybe a menu with all the cities.
    Beside that, it remains a landing page that will send the visitor to the main subcription page on the main domain.
     
    Last edited: Apr 18, 2016
  2. xpression50

    xpression50 Jr. VIP Jr. VIP

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    You would probably be better using subpages rather than sub domains (looks more spammy having loads of subdomains and it would look even more spammy if you tried to interlinking them all)
     
  3. TayaX

    TayaX Jr. VIP Jr. VIP

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    Well, we decided to go for the subfolder setting, as the niche remain the same, the product is the same, which will let the flow goes up and down the link tree.