1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

Subdomain or Folder

Discussion in 'Black Hat SEO' started by Ledlys, Feb 5, 2014.

  1. Ledlys

    Ledlys Regular Member

    Joined:
    Oct 3, 2011
    Messages:
    232
    Likes Received:
    0
    Hi

    I got a company website. Up until now our company have been selling stuff to others who sells it, but now we will start to sell it directly from our domain as well. The question is, should we put it at shop.companyurl.com or companyurl.com/shop

    The shop include a lot of information and will become bigger (in content) than our main url (3 1/2 years old domain). But our main url will also have a lot of content (old content and older links). Linkbuilding wise, do we need to treat the subdomain as separate site and start link building all over again.

    What would you have done?

    best regards
     
  2. freller

    freller Regular Member

    Joined:
    Sep 26, 2008
    Messages:
    210
    Likes Received:
    65
    Subfolder every time. It gains any residual authority from your main domain and gets a warm start - using a subdomain means you start effectively from scratch.
     
    • Thanks Thanks x 2
  3. Conor

    Conor Jr. VIP Jr. VIP

    Joined:
    Nov 7, 2012
    Messages:
    3,364
    Likes Received:
    5,425
    Gender:
    Male
    Location:
    South Africa
    Home Page:
    This is right ^

    If you want SEO juice from the original domain, stick with a subfolder. A subdomain is pretty much a separate site.
     
    • Thanks Thanks x 1
  4. fxphil

    fxphil Senior Member

    Joined:
    Jul 16, 2010
    Messages:
    1,084
    Likes Received:
    504
    Sub-domain and start fresh.
    The reason being is you have a "brand" and it will be super easy to rank both a sub folder or sub domain. But what a sub-domian well protect you from is penalties if a competitor starts a negative campaign or maybe a SEO'r over does it an gets you penalized it will only affect (in most cases the sub-domain)

    You are competing with yourself with subfolders and right now you already have the market so why not make it look like a 2nd site is available and maybe conquer some of those brand keywords you haven't yet and gaining 2-9 positions on google?
     
    • Thanks Thanks x 1
  5. Ledlys

    Ledlys Regular Member

    Joined:
    Oct 3, 2011
    Messages:
    232
    Likes Received:
    0
    Thanks. Our company is not a brand. We sell thing also others do, like sports ware and stuff. But I see your point. Thanks to all :)
     
  6. Smeems

    Smeems Regular Member

    Joined:
    Apr 29, 2012
    Messages:
    425
    Likes Received:
    417
    This is a myth.