Hi Guys, after using AdWords for advertising in the SERPS for a long time I want now to start with the advertising in the content network (as a preselector stage for doing some media buys). I trying to target my audience by demographic data but it seems to be not so easy. Has anyone here had success with bidding on placements with AdWords? I'm promoting an offer which targets mainly men who are between 35 and 44 years old. For this kind of offer are you looking for site which have at least an audience with 50 % 35-44 or are you advertising also on more "untargeted" sites? I've also tried to confirm this demographic target with facebook ads but I don't get enough clicks on my ad to confirm.... Any input is welcome.