Alright, I'm planning to start my blog ( more of a news site ) anytime soon. I monetizing it with adsense. Here's plan: Get a TLD and use it for blogger ( I would much prefer using wordpress ) Use an adequate theme. Post 3 ( > 300 words ) articles per day. One of them will be targeted for a low-volume long-tail keyword and I'll see how that goes. So, my plan is pretty generic because I'm just getting started. Of course I need to learn more about SEO , I'm currently reading the stickies. Questions/Advice: Is it ok if I completely rewrite news articles and use a source at the end of my article? What kind of theme should I get? Do they impact SEO? Should I just buy one from themeforest? If you have any must-reads please send them to me. The content here and the things I need to know is quite overwhelming to be honest, any help/advice/criticism is highly appreciated.