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Someone showing my domain name within search results.

Discussion in 'Black Hat SEO' started by Gazzerdroid, Feb 13, 2017.

  1. Gazzerdroid

    Gazzerdroid Newbie

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    Hi all,

    Newbie here - this is my second post first on BHW.
    My first one being an introduction as per the forum rules.

    I’m not sure if I am posting this in the correct forum so please forgive and move as appropriate.


    Could someone please offer advice on the following: (Some wording and domain names have been changed to generic ones for now)

    A few years back I went on holiday and hired a tent in France. I got talking to the owner and eventually sorted him with a basic web site/presence. He had no business name at that time so I suggested he bought: “hireatentinfrance.com” (not the actual domain) and he did.

    We have always had top 5 ranking Google for the search term “Hire a tent in France” and he has been really impressed with the new business it brings him. (he didn’t really believe in websites etc)

    1 year later I suggested he decided on an actual business name to give his tent hiring business a more professional look/feel.

    So I designed a website with his new business name “tentyhire.com” and did basic SEO using mainly Yoast word press plugin etc.
    He got even more business as tentyhire.com started ranking for “Hire a tent in France” and since then had both domains in the top 5 results on google etc.


    When I first started the key word domain in the beginning his main rival also showed up in the top results. (Not a problem as we were getting good traffic)

    That’s the background done.

    A few months ago we noticed that his rival “tentsrus.com” started showing up in search results like this:
    Tents R US - Hire a tent in France

    Im not sure what to do about this and if indeed I can.
    I did contact the company as they were actually showing up like this :

    Tents R US - Hire a tent in France .com

    They eventually apologised and removed the Hire a tent in France part off search results.

    All was going well until they restarted using Tents R US - Hire a tent in France but without the .com this time.


    My client is irate and keep asking what we can do ?
    So any ideas would be appreciated.



    Just to let you know my client bought the .co.uk version of the rivals website ?

    I am currently working on a basic directory website which I could use to start showing the rivals domain in searches etc.

    However, where do we stand ?
    I really don’t want to get started with tit for tatt here.



    Thanks in advance for any insights of the above
     
  2. Gazzerdroid

    Gazzerdroid Newbie

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    I understand the irony of posting the above situation here but advice of any direction will be well recieved
     
  3. Nargil

    Nargil Jr. VIP Jr. VIP

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    Do you have the term trademarked? If not, then you can't do nothing, but rank higher. Especially if the name of the old domain was some generic stuff like you say "hire tent in france". That cannot even be trademarked so yeh, tough luck. Just keep working on your SEO.
     
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  4. MisterF

    MisterF Jr. VIP Jr. VIP

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    One thing to remember too is with a .com you can hide your details via privacy, the .co.uk you can't. You can't really start playing silly buggers through a .co.uk, as it's ever so easy to see who owns the domain etc.

    All you can really do is up your seo game and outrank them.
     
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  5. Gazzerdroid

    Gazzerdroid Newbie

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    Thanks for that Nargil,

    It's not trademarked.
    I had an inkling that was the case - but until now was not at all sure.
    And yes I agree I just need to keep one step ahead of SEO.
    So in essence I could use their full domain name etc on a landing page of the directory site as they have no trademark either ?

    thanks again
     
  6. Nargil

    Nargil Jr. VIP Jr. VIP

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    You can use their name anywhere except domain name I believe. However, there are laws for fair traiding and as a website operating within EU, it's protected by "slander" laws and so on. Not sure if I would pick a fight with someone who basically does not do anything else. If my meta description is - Leldogs.com - Buy the best dogs!, I don't care that my competitor owns a domain named "buythebestdogs.com". I am not infringing anything nor breaking any rules or laws, whether moral or actual ones.
     
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  7. MisterF

    MisterF Jr. VIP Jr. VIP

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    Had you contacted me about this
    Tents R US - Hire a tent in France .com

    I'd have just told you to go do one, then added more pages such as; Tents R US - Hire a tent in Spain .com, Tents R US - Hire a tent in Italy .com as it's not a lot you could do. :)
     
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  8. Gazzerdroid

    Gazzerdroid Newbie

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    Thanks for the reply MisterF - definitely not wanting to start playing silly buggers (tit for tatt).

    Also, as we are sharing the top 5 search results I think there is not really an issue - just my client went a bit mad and went off on a tangent.

    I had matters resolved more or less but he enflamed the situation as they agreed to back down hence why I think they went back to what they were doing.


    They have obviously hired someone lately to do SEO on their site etc and good for them.

    At this moment my client just wants to do them damage etc which I will not entertain.


    I will email him my findings and suggest he pays me to keep on top of his SEO needs ?


    He’s a bit of a tight arse so will drop him if he resists...... ;)
     
  9. Gazzerdroid

    Gazzerdroid Newbie

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    Yeah I would now agree as im more in the know.
     
  10. Gazzerdroid

    Gazzerdroid Newbie

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    I have my answer now and MUCH appreciate everyone that chipped in giving advice.
    Thanks again!
     
  11. Gazzerdroid

    Gazzerdroid Newbie

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    One last thing - the rival company have added " #1 choice for tent hire" ....etc to their search result.

    Are they allowed to claim that they are the #1 choice?

    I thin kthe answer is no but nothing can be done ? If so I could aslo add something similar to "#1 choice/company" to the clients websites ?
     
  12. Nargil

    Nargil Jr. VIP Jr. VIP

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    According ot EU laws (I am donfident that those have to be implemented in French trading codex), they cannot.
     
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  13. agent-x

    agent-x Junior Member

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    It's one of those ambiguous phrases you can't really disprove. It's like when BA used to advertise as being "the world's favourite airline". It's ambiguous so you can't stop them claiming it. Not much you can do really apart from compete harder.
     
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  14. Nargil

    Nargil Jr. VIP Jr. VIP

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    The problem is, that even if you could prove that you have the largest market share, you still cannot use it in your advertising. Not in EU.

    US laws are most likely different.
     
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  15. Gazzerdroid

    Gazzerdroid Newbie

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    Thanks for the replies Nargil and agent-x,
    So in essence as they are indeed located in the EU they should "by law" not be able to use the #1 in their search results either?

    That being the case who do I contact to get it removed etc ?

    MUCH APPRECIATE all your help !
     
  16. Nargil

    Nargil Jr. VIP Jr. VIP

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    Exactly. It falls under the general clausule because it's misleading information. I would check it out though, it's been a year or two since I got my law degree.
     
  17. lion1978

    lion1978 Junior Member

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    Then can legally claim it even in the EU, all they have to ddo really is find 1 person who will say that their company is that persons #1 choice for tent hire.
    It's one of the oldest tricks in advertising to do this, like when toothpaste manufactres claims "recomended by dentist worldwide" it is when you go in depth very vague and unspecific, but in the eyes of the consumer it is a sign of trust and authority, becouse the human brain is hardwired to take shortcuts and not question these kinds of statements, couse nobody would say it if it isn't true right? that is how the normal human brain works.

    If you want to get one up on the competitor just ask 1 person if they would say that your clients company is their #1 choice for tent hire in france then when they say yes you add "voted #1 choice for tent hire" or "voted best tent hire in france" all depending on how you ask the question.
     
  18. Nargil

    Nargil Jr. VIP Jr. VIP

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    Claim "recommended by dentists worldwide" is fine, but claiming you are #1 is not. I can assure you of that. :)

    And about that voted thing, you will need a certain proof that would have to withstand in front of the court. Most of them do not.
     
  19. lion1978

    lion1978 Junior Member

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    The very KEY issue here is the lack of being specific the competitor doesn't say who or how manny people that has it as #1 choice, so essentially it could just be the competitors sons friends father or some random stranger, as long as they hav not been paied to say it.

    And the voted best thing actually has been able to withstand the court of law at least where I live BUT I am in way a Specialist in french law, matter of fact all I can say in french is qui and no LOL.
     
  20. Nargil

    Nargil Jr. VIP Jr. VIP

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    Haha. :D

    Would have to pull out some judicature acts to be sure.

    So here - http://ec.europa.eu/consumers/consumer_rights/unfair-trade/false-advertising/index_en.htm

    And Article 2/b - ") ‘misleading advertising’ means any advertising which in any way, including its presentation, deceives or is likely to deceive the persons to whom it is addressed or whom it reaches and which, by reason of its deceptive nature, is likely to affect their economic behaviour or which, for those reasons, injures or is likely to injure a competitor;"