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Some ideas, Give me your feedback.

Discussion in 'BlackHat Lounge' started by korfx04, Feb 6, 2015.

  1. korfx04

    korfx04 Junior Member

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    I'm looking to update my highest converting site to see if i can convert more sales. Currently, I'm using a public theme, but i really don't like using public themes for long, especially on sites that are converting pretty well. With this site i'm using a combination of these colors.... Light Gray, White, Teal, Red with Teal (light and dark shades) and white being the primary colors.

    The site is a Price Comparison website, with a twist (cant give the twist away, because it's unique and seems to be working) that is using amazon and a mixture of other niche affiliates sites. The reason why my primary colors will be teal on this updated version is because not only is it easy on the eyes, but that color appeals to people on a budget, and since this site is basically a price comparison website, it's a no brainier to use this color with a site such as this right?

    I've seen this on other sites, and you will know what i'm talking about using "FOR TODAY ONLY BUY THIS PRODUCT FOR $19.95, BUT HURRY THIS DEAL ENDS IN 09:54 SECS". What about something like this, but on a price comparison type of website?

    Lets say there is a PS4 on this price comparison site.

    Regular Price <s>$499</s>
    You Price Today: $349
    This special price is only Guaranteed for 09:54 secs, HURRY UP AND ORDER NOW WHILE SUPPLIES LAST!

    You see, the 09:54 us bold and red. The reason why my choice to use this red considering my color scheme i have going is because RED
    Creates urgency, and it appeals to impulse shoppers. I'm trying to create a sense of urgency, "I better buy this product now or the price will go back up in 9 mins". But the thing is, the count down time from 10 mins will just loop back to 10:00 mins when it hits 0:00.

    I would like to know, what do you think of this? Do you think by doing all mentioned above (including the colors) could possibly help convert more sales by trying to create that 'urgency' that they would have to buy right now to get deal? When people using a site such as this, more than likely they are ready to buy now, but they are looking to pay the lowest price possible.

    By creating this false sense of urgency, would this be considered blackhat, and would this be legal in the U.S?

    I'm also asking for suggestions on ways that i can create the sense of urgency.
     
    Last edited: Feb 6, 2015
  2. korfx04

    korfx04 Junior Member

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    I also thought of something else.

    Regular Price <s>$499</s>
    You Price Today: $349
    Quantity Avaliable: 242
    Maximum Order Per-Person: 5

    This special price is only Guaranteed for 09:54 secs, HURRY UP AND ORDER NOW WHILE SUPPLIES LAST!

    Display a random Quantity for each visitor, and at random intervals it will minus 1 to 5 from the Quantity randomly every 10 to 60 seconds. This will make it look like the ppl are quickly buying that product . This would even create more of an urgency and hopefully abd impulse buy?


     
  3. Mjdaran

    Mjdaran Regular Member

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    Best of luck with your strategy..
     
  4. wisdomkid

    wisdomkid Jr. VIP Jr. VIP

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    I think the "Price for Today" Makes sense, really great initiatives, but the offer ending in 9 Sec?

    That's way too little time, you can try adding like few hours and see if they would buy it. Personally, i don't rush in buying stuffs, but since it's your niche and it's working, maybe you can twist it and report back if your earning dropped or increased.

    Good luck.
     
  5. korfx04

    korfx04 Junior Member

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    That's what I meant 9 mins not 9 secs.
     
  6. BillyPart

    BillyPart Newbie

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    Or the whole "high pressure sales" technique could make you look like a dishonest, manipulative scammer and provoke the prospective buyer to immediately click somewhere else and look for a more relaxed way to purchase the product. It's the internet, anyways, and everything is digital and searchable. The 1st thing the Buyer is going to do is find a model #, and then run a fast check to see how that super-high pressure, buy-now-or-your-dick-will-fall-off price compares to other, more well-known and reputable sellers. If it's within 10% or so, my next scale is "trust", and Sellers that use coercive sales tactics get a hard minus 3 right off the bat.

    I wouldn't provoke the prospective Buyer's revenge for trying to coerce them. Instead, I'd make the ad as simple as as easy to understand as possible, and put as much information as possible in the ad, and arrange it in an intelligent and useful manner, meaning don't shove stupid factoids into the Buyer's awareness while hiding the fact that it's "refurbished" in the fine print. Not only could you poison the specific sale, you could poison your brand so that everything associated with it has a taint. I have a list of websites that are banned from my Google search results, as an example of what some people can & will do. I search for things, and some piece of trash website clutters-up my top of page one results, and I click a couple buttons and that URL never appears in any of my searches, ever again. I suspect Google notes these "everything, for all eternity" bans and uses them when deciding what results to present, and in what order, in the future.

    Which, I think, is the wave of the future. I think that as internet marketing increases in sophistication, Google will rely more and more on consumer feedback. Requesting that your Google search results permanently ban the reappearance of "wwwhighpressuresalesdotcom" is a pretty definitive indicator to Google that their Users hate you, they will always hate you, and that hate can easily transition over to Google if Google doesn't stop shoving those godawful results in your face. Such as "the young turks". WHY I have to look at that douche in my YouTube results, I'll never understand. I guess many of you weak-minded millennials have the patience to wait through his masturbatory introductory statements before he finally gets to the lame point he really fails to make.