Some Changes Coming to Adwords

Discussion in 'BlackHat Lounge' started by The Scarlet Pimp, Jun 12, 2016.

  1. The Scarlet Pimp

    The Scarlet Pimp Senior Member

    Apr 2, 2008
    Likes Received:
    Chair moistener.
    Here are the main points of the updates that will be coming out later this year:

    * Headlines -- Currently advertisers are allowed a single 25-character headline. After the update rolls out there will be two headlines, each of which can be up to 30-characters.

    * Descriptions -- You’re currently allowed two descriptions lines of up to 35-characters each.
    With the update you’ll get just one description line but it can be 80 total characters.

    * URLs -- Right now you have to manually enter a display URL and if you have a discrepancy between what you enter and the final landing page, your ad won’t be approved. With the update, the domain is automatically created from your final URL and you can customize the URL path.
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