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Social Signals are no joke - Post-Penguin SEO

Discussion in 'Black Hat SEO' started by Abstroose, May 9, 2012.

  1. Abstroose

    Abstroose Elite Member

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    So after hearing all the speculations regarding social signals and SEO, I decided to perform my own case study.

    Objective: To study social triggers and measure the effects of social sharing on SEO.

    I won't reveal my exact domain or keywords, but here are some details:


    • Primary keyword has 15k exact global searches
    • Secondary keyword has 110k exact global searches
    • Domain is an EMD
    • Domain is about 6 months old

    This is a fairly competitive technology niche. Very similar to 'iPad reviews' or 'Xbox 360' reviews. My primary keyword is plural, secondary keyword is singular. I bought the EMD 6 months ago, through up two unique articles, optimised the Wordpress theme, did very little/basic link building (2 or 3 SEnuke campaigns). The site got indexed but never ranked for anything. I didn't have time for the site and just left it dormant for 6 months with no updates or new backlinks.

    10 days ago I started my case study. Here's exactly what I did:



    Rankings before case study
    Primary keyword: 0
    Secondary keyword: 0

    After 1 week
    Primary keyword: 6
    Secondary keyword: 69

    After 10 days
    Primary keyword: 5
    Secondary keyword: 13

    As you can see, the results were pretty damn conclusive. I have done no other backlinking. The site has only a few backlinks. I only started tracking traffic 3 days ago because I didn't expect results like this. Been getting 50 uniques a day at the moment. Just thrown some CPA on to the site earlier today so will report back with any revenue soon. My plan is to post a new article bi-weekly and repeat the process. Also testing this on another site which was ranking #5 prior to Penguin, and now nowhere to be seen.

    Will report back with any news. :)
     
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    Last edited: May 9, 2012
  2. indianbill007

    indianbill007 Jr. VIP Jr. VIP

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  3. Itachi93

    Itachi93 Registered Member

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    abstroose

    Thanks for the case study. We need more people like you on this forum, people who shares their case study.
     
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  4. PeaceLoveSubmission1

    PeaceLoveSubmission1 Regular Member

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    Nicee, thanks for sharing links also. Its done well to get to 6 though from only a small amount of social signals. Whats the comp like?
     
  5. Abstroose

    Abstroose Elite Member

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    Absolutely. A combination of a high quality backlink profile for relevance and a broad social status for prominence is the future of SEO.

    Let's just say the competition include cnet, techradar and gizmodo. ;)
     
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  6. Mortz

    Mortz Registered Member

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    We're starting to lean that direction too. We're still back linking, however, we did a burst of some FB likes across our product pages and noticed a burst in SERP ranks. We stopped the social linking and things tapered downward again. We started a new social linking drip across all our pages and we're seeing nice movement once again.
     
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  7. shravandude

    shravandude Jr. VIP Jr. VIP Premium Member

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    I have done a case study 3 months ago with likes, +1s and tweets but unfortunately it is in Jr.VIP not for public.
    Appreciate @Abstroose for sharing this info.
    I feel like social signals would be the next generation SEO.
     
  8. lancis

    lancis Elite Member

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    I experienced something alike with social backlinking, the problem was - it was short term. E.q. once you stop you disappear from the SERP.
    Curious to see if the same will happen to your site.
     
  9. Abstroose

    Abstroose Elite Member

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    That is my speculation also. I am going to repeat this process a couple more times until I get desired results, and then I will cease all social activity for a month and measure the effects.
     
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  10. dunk15us

    dunk15us Regular Member

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    Were these directly to the blog post or to the root domain?
    Thanks
     
  11. directaxcess

    directaxcess Power Member

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    I was under the impression that purchasing fake +1's would actually lower your traffic... weird.
     
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  12. Abstroose

    Abstroose Elite Member

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    All directly to the blog post (since naturally this is what would happen).
     
  13. supapera

    supapera Regular Member

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    obviously it depends how google see those +1's

    thanks Abstoorse for case study
     
  14. Expertpeon

    Expertpeon Elite Member

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    Social signals do NOT work from my experience, especially on their own.

    I have a twitter account creator, facebook account creator and share/retweet bots... I've tried this across not a mere 1000 retweets, but well over 100,000, and a lot of the accounts have over 5000 followers.

    Google +1 is a great way to piss off google as well... I created a bot to do it, and it just seems to piss off google (and has no effect on the page itself either).
    The only thing I haven't tried is G+ shares and it could potentially matter given google's self-masturbatory policies.

    Creating 20-30k facebook accounts is actually rather easy... it'll just take a few days.
     
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    Last edited: May 9, 2012
  15. shravandude

    shravandude Jr. VIP Jr. VIP Premium Member

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    In my experience it should be a combo of other social signals as well.
    With just fake +1s you would see minimal or no improvement.
     
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  16. GiftGuru

    GiftGuru Supreme Member

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    I have raised sites EXCLUSIVELY through social sharing (mainly twitter) now for over 2 years. I don't use anything else.

    Penguin? Panda? Panther? P%#$#&$?

    What are these things? They have nothing to do with me. Not only do I get the clicks and conversions (although conversion is usually lower) but social sharing is straight ass SERP juice.

    Good post
     
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  17. Abstroose

    Abstroose Elite Member

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    Well this is the reason for the case study - to provide statistic, evidence and facts. I have been pessimistic myself and had doubts, hence why I haven't taken much notice of social signals till now. I didn't expect any results, but the numbers are all there. Who really knows what does and does not​ work? I'm just providing the case study.
     
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  18. Expertpeon

    Expertpeon Elite Member

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    I'd like to believe this could work, because it would be so easy to rank sites that it's silly, but my experience is 180 degrees opposite on this one.


    I certainly appreciate your work on this ... I am curious so I'm going to wind out a large month long campaign on a site in a very very competitive niche and see if dripping out thousands/day for a full month will have positive effects.
    I'm definitely not hopeful.
     
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  19. Windmill

    Windmill Supreme Member

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    I hope social signals are the new big thing in SEO, because it seems easy enough to manipulate ;) and also pretty cheap to outsource. You just run an empire of accounts, hahaha!

    At the same time though, if people purchase cheap/low-cost likes/retweets now, in the future that may just not fly tbh and its leaving a footprint that is just waiting to be slapped by an update next year. But blackhat wise... very good!
     
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  20. Expertpeon

    Expertpeon Elite Member

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    Truly, creating 10k+ tweets and 100k+ retweets every day is so easy, I cannot imagine this will continue to be valuable, even if it is now.
    My experiences show that it doesn't work anyway.
     
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