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So this guy comes into my office this morning...

Discussion in 'BlackHat Lounge' started by BassTrackerBoats, Mar 26, 2014.

  1. BassTrackerBoats

    BassTrackerBoats Moderator Staff Member Moderator Jr. VIP

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    I'm sitting there doing what I do just minding my business and some stranger walks in, introduces himself using his first name only and asks me what it is that I do here. Now this guy had a southern accent and I could clearly tell he was not from the Jacksonville, Fl area as he was dressed nice, had on a real watch and some shoes that did not come from the local Wal-Mart.

    I figured he was just a guy looking to lease an office in my building so I gave him the nickle elevator speech and figured I could blow him off and get him out of my space so I could continue to work. He proceeded to ask a few more direct questions and I went into some detail, tossed in some tech jargon and showed him some reports I generate as well as some of the online businesses I own... again figuring that was going to satisfy him enough to let me get back to serving my clients.

    It turns out he was a client that I never met face to face (he lives 5 hours away by car) and a decent one at that as we serve his 42 location business doing SEO, ORM, Public Relations, etc as well as handle his website design but have never spoken to him on the phone nor have I ever seen his face. I got the business though one of the location managers and have been interfacing with the location manager on a regular basis.

    So, after losing the "let me alone so I can do my work" attitude, I then share with him what we are doing, pull up his folder, show him ranking graphs, the social media efforts, traffic to his sites due to the SEO, some ORM we are doing, local citation stuff... the usual and share what I see where his business is going and what I think makes sense based on my interaction with his people. He's less tech savvy than I am, which is saying a lot, but he gets it completely and seems to be pleased with where his dollars are going and we kick some things back and forth for a bit.

    Then he says, "Listen, are you available for a meeting in about an hour and a half with my people over in the XYZ location? I want you to share with them what you are doing and give them some direction as to how they can be involved in the online process."

    A little surprising and it was a bit out of the blue but he is a client and a very good one at that so of course I was.

    Here's the deal, I had all his progress managed in proper fashion in a folder so I was able to give him a decent presentation with no notice and also was able to put together a presentation for his managers and his sales people in just a few minutes because it was all in one place and labeled properly.

    Keeping good records is real important and staying organized is even more important and I am fortunate that those things were drilled into me back in the day so I was able to not look too much like a knucklehead.

    This guy is no slouch... the businesses he owns all have more than 1 million dollars invested just to open the door just in equipment and build out and not a guy that you could just toss some BS at and walk away looking good. Proper record keeping not only saved my backside but also made me look good (Thank you, those that work for and with me!!) to a man that spends a lot of money every month with me.

    OK, so that sounds good but that is nothing compared to what I got from him at the meeting that "disrupted" my work schedule.

    Aside from my little dog and pony show, he spent the time talking about sales; how to increase sales as well as keep the current clients he had in his fold and somethings that his people could do. Much of it was industry specific so I won't share/bore you with those details but he touched on a few solid points:


    • Engage the client in conversation and LISTEN to them.
    • Build a relationship with the client.
    • See if you can massage what you offer to fit them specifically.
    • Don't bum rush them if they are not buying/upgrading now.
    • Be sure to follow up with them via email/text/phone call.
    • Call them by name.
    • Represent yourself as a professional.
    • Remember they are the reason you get paid on Fridays and show them that respect.
    • Teamwork wins almost every time.

    In all honesty, I did not want to go to a meeting, I am not a corporate guy anymore, I am not one to sit in a room with a bunch of people listening to someone drone on but I sure am glad I did.

    Yeah, I knew those talking points and I generally try to practice them but having the opportunity to sit and listen to a man who knows his stuff, is VERY successful and who practices it regularly share it was a real blessing.

    You can learn something from almost anyone if you choose to have an open mind and listen and today was a day that I got a whole lot more than just a check.
     
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  2. Asif WILSON Khan

    Asif WILSON Khan Executive VIP Premium Member

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    It sounds like a meeting of two professional business people, who know how to run their businesses.
    A rewarding meeting, as I can see more work coming your way.
    It is the little things that make the real impression. The fact you were so organised was good.
    Even the advice that was given in the talk could look basic but these are the things that a lot of people don't comprehend but make a real difference.
     
  3. twitter.followers

    twitter.followers Elite Member

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    Great story mate! Hence, the thing to learn from above is that one should always keep systematic records of all the clients and never show the "let me alone so I can do my work" attitude to anyone who comes to your office.
     
  4. Derpinard

    Derpinard Registered Member

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    Thanks for sharing this little story. You have a good writing style and I enjoyed reading it. Hope the client compensated you well for this sudden 'interruption'.

    Cheers.
     
  5. BassTrackerBoats

    BassTrackerBoats Moderator Staff Member Moderator Jr. VIP

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    He does each and every month.
     
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  6. ahweb

    ahweb Newbie

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    Great story and some good advice to live/work by.
     
  7. cevman1

    cevman1 Regular Member

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    Cool man, even though content of conversations like these can be boring, I can't help but appreciate the knowledge of what is actually being said by someone who TRULY knows what they are talking about. Similar to how you ended up enjoying the meeting because it gave inspiration. Nice story
     
  8. ok888

    ok888 Jr. VIP Jr. VIP Premium Member

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    Im glad I clicked on this thread


    These are the things that I know I need to be practicing on but I intend to slip away everytime

    Stay organize and label thing properly
     
  9. V

    V Elite Member

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    Great story OP , thanks for sharing with us :) At least now I'm gonna try to be more organized, because my brother always says that I don't maintain proper records. Now I understand how important it is to be organized for people doing business. :)
     
  10. Reyone

    Reyone Elite Member

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    Great to hear, I am sure he will be a channel to look forward for more business opportunities :)

    I just personally think that it would not be fair to have corporate clients paying xxxx - xxxxx and not keeping a proper record of their progress and your activities towards their business.

    So yea, good stuff on being able to do a presentation on the go, just shows how fucking right they were to pick you.
     
  11. 808080Hat

    808080Hat Registered Member

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    I'd like to take this thread and share a little gem that I picked up working closely with a guy that is in one of the top managers for the biggest pharma company on earth.

    He told me, that if somebody wants something from you but likes to make decisions, you should always present more alternatives. If you want a certain thing to be done, present him or her three options. Dress up the option you like most very nicely and do two bad alternative versions. After a little bit of discussion the person will usually choose the option you prefer but with the mindset that she/he made the decision.

    I've done this several times with non-tech-savy people that used to make wrong decisions. It worked 100% until now and everybody was satisfied.
     
  12. miluge

    miluge Regular Member

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    Organization is key whether it is in business, life or school. OP's story is the proof that being professional pays off
     
  13. Marsilirus

    Marsilirus Newbie

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    Something worth learning, good job though.Good thing you lost your attitude, might have of lost your big client - something most of the people don't like to.
     
  14. wisdomkid

    wisdomkid Jr. VIP Jr. VIP

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  15. srb888

    srb888 Elite Member

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    What I'd make of him? Hmm...

    I'd give that man 100% marks for staying with the situation he created for you! And for getting the best out of it, not just for you, but also for his business and on a much personal level -- he wanted to build a more friendlier and professional relation with you and your company, but before getting deeper, he wanted to see your reaction to his carefully built surprise situation! :)

    Of course, he came prepared to test you, and see your initial reactions to a sudden slightly confusing situation. He never lost the hold of the situation, because he is an expert and seemed to know how to begin and end a surprise visit, do it for judging the person he is meeting without disclosing his real identity initially, and check out the person he is meeting without showing how important he himself is!

    I guess he was more than satisfied with your initial reactions, especially. You must have came across as a better human and a slightly annoyed but still very helpful professional, and who went that extra mile in the process while being with a complete stranger who may not have had any potential, business-wise!

    Of course, he personally knew how good your work for them is, but he wanted to meet you in person, and I guess, on a more personal level and to know you better, and to get your involvement into his own business much deeper... only if your first moments with him impressed him, and filled up the image he had built about you as a person (that he wanted to see), and not just as a businessman that you are. When he proved himself right, that you're exactly as he had imaged, he took you inside his business, and I guess, he takes only too few there at that level! I think you understand what I have to say... :)

    If he had found you to be quickly irritating type, or not too helpful because you didn't knew who you were talking to, then he wouldn't have gone too far in that meeting. But I have a feeling that he came down all the way, because he knew the outcome... Great!

    Probably your well-trained mind, and being open to getting judged by other seemingly important people, and being a helpful and patient man to the core not only saved you the day, but also got well-deserved bonuses from him. The biggest bonus is you got into a relationship that is not just very powerful and rare, but also a definitely long-lasting and satisfying one! You both are lucky to find each other, imo. But may be it was destined to be that way that day for both! :)

    It is going to really work for both... I know I am without sleep for a few extra hours, but reading your OP was quite refreshing! :) Happy for you both... God bless!


    P.S.:
    After reading your OP once again, I think he is lot better than I earlier though him to be. And I guess, he likes to especially go that extra mile when he senses that he needs to personally go out there in time, and Win it, not just for himself but also for the person who is beckoning his special attention... That's a special person who understands when he has to give his personal attention and carefully build "it" himself, and not just rely on his other very capable managers to go out and build it for the company. Hmm... :)
     
    Last edited: Mar 26, 2014
  16. MoneyIsTheGod

    MoneyIsTheGod Power Member

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    I guess you forgot something very important..

    ,--^----------,--------,-----,-------^--,
    | ||||||||| `--------' | O
    `+---------------------------^----------|
    `\_,-------, _________________________|
    / XXXXXX /`| /
    / XXXXXX / `\ /
    / XXXXXX /\______(
    / XXXXXX /
    / XXXXXX /
    (________(
    `------'
     
  17. Paper-Boy

    Paper-Boy Elite Member

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    Greg, it's always a joy reading these types of posts from you. I appreciate your time writing and sharing it with all of us!
     
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  18. JordanT3Leads

    JordanT3Leads Junior Member

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    Nice work. I felt rewarded for you from reading it.
    You did a heck of a job narrating the story. (Applause)
     
  19. BassTrackerBoats

    BassTrackerBoats Moderator Staff Member Moderator Jr. VIP

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    Actually it was fortunate that I had shoes on as I usually just wear a pair of flip flops to the office.

     
  20. D3faultCell

    D3faultCell Newbie

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    Thanks for sharing that story!