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So I'm finally starting to do some CPA...

Discussion in 'CPA' started by edc, Jul 14, 2008.

  1. edc

    edc Regular Member

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    I decided recently to do some CPA offers as a way of generating revenue. As much as I know (or at least thought I knew) about landing pages, I'm discovering that there are definitely some gaps in my knowledge. Any help would be appreciated!

    Note that it is not the technology that I have a problem with. For example - squeeze pages for capturing email addys are pretty trivial. Of course, one has control over every step and every line of code.

    I'm discovering that most landing pages that the aff networks make available are garbage, IMHO. Is there a term for allowing the user to enter their information on my page, then route this directly to the offer somehow?

    There is a lot of stuff on landing pages here, so I don't really need software or manuals. I'm planning on buying LPGen the minute that I think that I can harness its value, but I would like to know some techniques or approaches to have more control in running CPA offers.

    FWIW, I would be running contextual 'ads' on websites I own, as well as run some PPC campaigns. For the past eight months or se I've been primarily a CL marketer, but frankly want to move away from it (note that once I do I have a few super easy ways to clear a couple of grand a month from CL that I may release).

    -e-
     
    Last edited: Jul 14, 2008
  2. ximscreamingx

    ximscreamingx Power Member

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    This should be in the CPA section.

    You can control the "creatives" on some offers. It's up to the merchant and network though, so it's always best to simply ask your affiliate manager before doing any modifying.

    You'll also find that the larger, more name brand the offer you're promoting, the less of a need you'll have to modify their landing page. It's the random small merchants that need landing page improvements. Coincidentally, it's these same merchants that pull their CPA offers by the time you've finished your new landing page for them.

    Xim
     
  3. macchiavelli

    macchiavelli Junior Member Premium Member

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    Stay away from direct linking campaigns unless you are willing to test allot and possibly lose alot of money.

    The pro with a landing page is that you controll whatever steps you want the visitor to take, plus you can track etc.

    The con is that you need to test loads of LPS to find one that converts well:(
     
  4. IsoRipper

    IsoRipper Junior Member

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    Check My Sig if you need some quality Landings
     
  5. macchiavelli

    macchiavelli Junior Member Premium Member

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    How much do you charge for an LP?
     
  6. volla

    volla BANNED BANNED

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    how much do you charge for one landing page.

    Cheers..
     
  7. articlecash

    articlecash Jr. VIP Jr. VIP Premium Member

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    Hey,
    parulmehta

    r u frm india
     
  8. edc

    edc Regular Member

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    Please don't 'jack the thread. PM IsoRipper for landing page details. Thanks. -e-
     
  9. scubaslick

    scubaslick Regular Member

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    Not really. As close as you're going to get is what's called pre-pop.

    Prepop means that you can gather the surfers contact information and then through your headers pass the information to the sign up page. This is actually very cool when you can do it because then all your prospect has to do (usually) is click the submit button and you get paid.

    Think about it, if all they have to do is ONE thing, you can generally just tell them to do it and they will.

    Unfortunately in my experience the number of offers you can pre-pop is pretty thin. Publishers fear poor lead quality if you make it TOO easy on the surfer.

    If you hate the landing page they created you really only have a couple of legitimate choices.

    Choose a different offer.
    Pre-sell the ever lovin' dogshit out of the page.

    You could always try creating an instruction guide for your surfers. I'm not saying that people are stupid, but be honest, how many times have YOU filled out a form on the internet? I've done thousands, literally. And to this day I still get a little twinge of anxiety doing it. "Am I supposed to hit TAB to move to the next block? What if I hit enter? Do they REALLY need my blood type? What's that little squiggle thing supposed to say?"

    If I'm a pro form filler outter and this shit makes me edgy, how do you think your poor surfer who is a barely conscious mouth-breather and who doesn't really want to fill anything except a prescription for Xanax feels?

    just my ?.02
     
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