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So content > links?

Discussion in 'Black Hat SEO' started by Nauthiz666, Feb 27, 2013.

  1. Nauthiz666

    Nauthiz666 Senior Member

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    Had a friend talk to me today who works for a big ad agency aka big clients. He told me good content + social media is better than link building. Sort of told him that I thought that was retarded and only works if you have "big brand" clients. Anyone here rank a small or new website mainly using 90% on site content?
     
  2. LakeForest

    LakeForest Supreme Member

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    JCPenney undertook one of the largest blackhat marketing campaigns that got caught and had negative consequences. You can still find their nonsensical backlinks. It was hilarious and terrible.

    Every major social media network started by creating a ton of accounts and making fake posts, increasing backlinks via content.

    So, the answer is clearly one cannot survive without the other.

    And, remember, your friend's agency has big clients, not your friend. That will remove the mystique from what he says.

    I've been saying this for years: Just do what you think will be the best representation of quality. It's strange how many people don't believe that correctly laying bricks, one by one, will leave you with a strong building. It's not gimmicks, it's logic.
     
  3. dragonrage01

    dragonrage01 Power Member

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    Quality or content quality means crap. You can rank duplicate content if your backlinks come from good quality domains.
    I do not believe in what Lakeforest says. Google does not care about quality. They care about money. Every year, if adwords or adsense does not make enough money, they will reinvent and scramble their serps so that they can make money. Even sites that are pure whitehat with amazing content are not guaranteed to survive.

    You can make quality content and make $1k to $2k a month which is crap salary in the US. You wait or pray that you do not get destroyed with every google animal update.
    Or you can make fast content with fast high quality backlinks. Then just look at which webpages survive the year later and build again the ones that got destroyed.

    You know what, fast content and fast high quality backlink creation works a lot better for me or it makes a whole lot more money for me in a year that high quality content.