Slow spending, what should I do?

WindSpace Agency said:
Hard to tell because we give account had already spend 100k but can't spend with new campaign. High trusted account with verified BM is what we gave for customer. Changing new BM, new Pixel but nothing changes
Click to expand...
Then the error comes from that advertising account, you can change to a new advertising account to see if the error occurs.
 
Advertise on BHW
Fact200 said:
In 2025 ad costs dropped a bit in some regions, but results can still be delayed due to platform learning phase.
Try Advantage+ campaigns on Meta, they usually give cheaper CPR by letting the algorithm auto-optimize.
Carousel ads and Reels placements are currently performing cheaper than single-image ads.
Test multiple creatives fast—good creatives lower CPR more than changing settings alone
Click to expand...
Great! I’ve noticed the same, learning phase slows things down. Advantage+ has worked well for me too, especially paired with Reels. Totally agree that creatives make the biggest difference in CPR compared to just tweaking settings
 
Use tools like Dynamic Creative to test visuals/text combos quickly and always reallocate budget to high-performing ad sets.
 
Waki Homey said:
Slow ad spend, delayed results, and unusually high cost per result are often due to a learning distribution system or high competition. There are currently no specific new settings for lower CPR in 2025, but you should test multiple small ad sets with different audiences to find the most effective ones.
Click to expand...
Yeah, slow spend and high CPR usually come from the learning phase or just heavy competition. I haven’t seen any brand-new settings in 2025 to magically lower CPR, but testing smaller ad sets with different audiences still works best to find what’s effective
 
The reason comes from the quality of the advertising account. If you have a highly rated account, your ads will be delivered faster.
 
To lower costs and boost results, create smaller audience segments by age, interests, or behaviors, and use lookalikes of your best customers. Invest in quality creatives, test different formats, and run multiple small ad sets to see which audience performs best.
 
Set up more campaigns. Adding a page interaction campaign can help your ads deliver faster
 
Testing broader audiences, adjusting bidding strategies, and giving campaigns more warm-up time can sometimes improve spend and lower CPR.
 
The slow spending could also be partly due to the account or content. Please delete the old campaign and create a new page engagement campaign. I think it will be better.
 
Slow spend and high CPR usually mean weak creatives or over targeting. Use broad audience, test with 3 to 5 video ads, and try Advantage+ campaign. Let it run for 2 to 3 days before making changes.
 
As my exp, there’s no single new setting to lower CPR, but performance can improve by adapting to Meta's current optimization preferences as using ASC/ASC+, applying broad targeting with strong creatives, and minimizing edits during the learning phase.
 
It may take some time for your campaign to optimize, but if you have to wait too long, it may be due to Facebook's ad blocking bug. Set up new campaigns, bid higher at times when customers are most likely to visit.
 
Advertise on BHW
You must log in or register to reply here.
Sign up now!

Main Menu

Home Main Forum List Black Hat SEO White Hat SEO BHW Newbie Guide Blogging Black Hat Tools Social Media Downloads

Marketplace

Account Selling Content / Copywriting EBooks / Methods Hosting Misc Proxies For Sale SEO - Link building SEO - Packages Social Media Social Media - Panels Web Design More

Making Money

Affiliate Programs Hire a Freelancer IM Journeys Making Money Pay Per Click Site Flipping Want to Buy

BlackHat World

Dispute Resolution Forum Suggestions & Feedback Introductions Lounge
Back
Top