I have seen some success with single product sites using an EMD. However these sites are "thin" and there is little sustainability long term. They are easy to rank though. I am wondering if anyone has had success building a branded site promoting 4-5 products? Specifically I am wondering if its more challenging to rank landing pages rather than a single site EMD? Also if the added factor of having other products leads to more conversions or the added choice leads to customers undecisive and looking elsewhere for more reviews?