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Should i use HYPHEN in domain, or add a letter ?

Discussion in 'Black Hat SEO' started by loveghost003, Mar 30, 2013.

  1. loveghost003

    loveghost003 Regular Member

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    Hi friends, i'm asking about picking a domain.
    There is no domain with exact match of my keyword, so i wanna know what is the best solution.
    Put a hyphen ? [key-word]
    or a letter ? [keywordu]
    (I mean keyword ultimate guide may be )
     
  2. asi_av

    asi_av Regular Member

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    google "see" hyphen as space...
     
  3. aka sam

    aka sam Jr. VIP Jr. VIP Premium Member

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    if this is your keyword = "Target" ...then you should add "Targets" ...

    If this is your keyword = "tar get" ---then you should add hyphen..I hope you got my point.
     
  4. edgematch

    edgematch Elite Member

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    my experience: hypens suck.
     
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  5. thedorf

    thedorf Senior Member

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    Either way you do not get the EMD bonus so it depends on how your plan on bringing traffic to your site. Since the EMD is not available I think adding a hyphen would be better than adding a random character. Even better than that is to consider adding another word, to target both keyphrase and a long-tail phrase. For instance if you are targeting "credit card" go with creditcardoffers, and place your keyphrase in front of the other word.
     
  6. loveghost003

    loveghost003 Regular Member

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    AHA. So , if i target credit cart, and pick creditcardoffer.com, Does not it hurt my main keyword [credit card] ?
     
  7. watley

    watley Power Member

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    It makes it more challenging to rank for the main keyword, however, you'll have an easier time ranking for the longer-tail keyword. Usually when I'm ranking the homepage of a site, I create a timeline like this:

    First x# of days: Rank homepage for the domain's full term (i.e. car insurance quotes online for carinsurancequotesonline.com)
    Next x# of days: Rank homepage for the top term (car insurance quotes)
    Next x# of days: Rank homepage for the top, top term (car insurance)
     
  8. Slush

    Slush Newbie

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    For credit card offer, you could do:

    credit-card-offer
    creditcard-offer
    creditcardoffer

    but not:

    c-redi-t-car-doff-er
    creditca-rd-o-f-fe-r

    etc. Hope this clears things up.
     
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  9. R0meo

    R0meo Senior Member

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    hyphens or no hyphens - no difference for google, Yet too many hyphens or just one hyphen in the domain name could look ugly and unprofessionally.
     
  10. danailo

    danailo Senior Member

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    Hypens are bad for SEO now a days.
     
  11. avi619

    avi619 Jr. VIP Jr. VIP

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    I would prefer adding extra letter to hyphen.
     
  12. dionysus

    dionysus Junior Member

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    I prefer to add an extra word -vs- hyphens. I'll add a letter if it makes sense... ie: 's' or 'es' for plural, sometimes an 'x', but more often than not, I'll add an extra word. It ends up giving you more options in the long run for easily ranking multiple keywords.
     
  13. loveghost003

    loveghost003 Regular Member

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    i know that one hyphen won't hurt ranking, but adding an extra letter may be better as a lot of marketers advise.
     
  14. thedorf

    thedorf Senior Member

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    Who advises this? Are you saying creditcardx. com is a good secondary option if the EMD is not available? I'm not trying to argue, I really haven't heard this one...
     
  15. phpbuilt

    phpbuilt Jr. VIP Jr. VIP

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    Use neither.

    Keyword domains look like crap with dashes or an added letter. Since Google has erased the bonus exact match domains receive, you're better off getting a catchy-sounding short brandable domain.
     
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  16. Chrisdouglas

    Chrisdouglas Newbie

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    Hi there,

    I had the exact question when I made my content writing service site and preferred to do a little research than ask around. I came across a case study (Can't seem to find a link) in which these two were compared.

    My guesses are that your domain name consists of at least two distinct words like "my domain" since single word domain names are almost impossible to come by. Anyway, in such a case it really does not matter since my-domain or mydomains carry equal visibility as far as the search engine is concerned. The difference lies in user perception. According to the case study, users tend to consider hyphenated domains to be a "B class web page".

    I'd say that go with mydomains.

    -Chris
     
  17. Isifhan

    Isifhan Newbie

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    To expand a little on this. What are folks thoughts about having a domain with an extra letter that has 5,400 global monthly searches and might not look as natural say adding an "e" to the beginning of the EMD or having an .org EMD with only 1,300 global searches?
     
  18. PaddyMemoryPins

    PaddyMemoryPins Newbie

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    From a branding perspective, I've always felt that adding a hyphen generally cheapens the image of the website in comparison to adding an extra letter - after all, how many television adverts do you see for 'Carpet-Warehouse' rather than 'CarpetsWarehouse', etc.
     
  19. JustUs

    JustUs Power Member

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    Last edited by a moderator: May 18, 2016
  20. haiwogank

    haiwogank Newbie

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    I think if you believe to the direct traffic/offline marketing,hypen will be ok