should i promote the lead magnet before i have the actual product to sell?

Discussion in 'Making Money' started by talper, Oct 10, 2014.

  1. talper

    talper Newbie

    Oct 12, 2012
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    hey guys,
    im making a few lead magnets now, but my product is a 50-60 pages ebook that may take some time to finish.
    my question is, should i start funneling costumers now and build a list? or should i wait for the product which may take 1-2 months?
    im sure its much more usefull to try and sell them when they join and not 1-2 months later, but i guess i can always get new costumers and will be left with a list i already built.

    any advice?
  2. Douglife31

    Douglife31 Junior Member

    Mar 6, 2013
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    I'm just shooting from the hip here to give you some ideas but maybe you market it as pre-sale and you give some sort of "discount" to pre-orders. When it is ready for full release change the page and the price. Might be a good call to action to get some sales.

    Like I said just an idea as I've never really worked with e-books. Video game industry uses this method all the time by offering something "extra" to get some copies sold...