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Short vs long html titles

Discussion in 'Black Hat SEO' started by ejrussell, Mar 27, 2012.

  1. ejrussell

    ejrussell Regular Member

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    What is better a short html title

    like

    keyword1 keyword2 keyword3

    all of the above not simply keywords but a keyword phrase

    or

    keyword1 keyword2 keyword3 lsikeyword1 lsikeyword2

    plainly speaking

    1. new york locksmith

    vs

    2. new york locksmith | deadbolts and keys

    Here we are targeting new york locksmith. Will the extra latent semantic words hurt or help. Since the title is diluted a bit with the extra words, but perhaps google is not looking for 100 percent pure optimization, instead might issue a penalty for over optimization and favor the longer title with a few lsi words in it.

    What you think?
     
  2. crashdi

    crashdi Regular Member

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    just remember to keep it under 70 character.

    my personal experience is, when a user search a keyword and sees too much keyword he might not click it on google thinking of spammed content.

    new york locksmith | deadbolts and keys is good.....as long as you do not inject to many key words into it
     
  3. aftershock2020

    aftershock2020 Senior Member

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    Go with the second pattern, as putting the site infront of the keyword makes it list the site name first in the results, then bolding the keyword.

    Get a few of those under your belt for relevent keywords and it helps for serious natural search authority, as well as associates your site in your seo practice.

    Have to always keep in mind how the human chaos factor plays into what we do as well...afterall, we all see things systematically with the same basic hardware, no matter how unique our personal thoughts differ due to upgrades in the operating software.
     
  4. BHopkins

    BHopkins Moderator Staff Member Moderator Jr. VIP

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    Neither. I would go with lots of unique titles like:
    Find the best New York Locksmith
    Where can I find a New York Locksmith
    New York Locksmith near Times Square

    This allows you to target your main keyword and your long tails at the same time.