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Setting Up Shop: Blitz206's Journey to a $5,000/Month E-Commerce Site

Discussion in 'My Journey Discussions' started by blitz206, Sep 24, 2013.

  1. blitz206

    blitz206 Newbie

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    Hello everyone,

    After lurking this forum for literally years, two or three at least, I have made an account so I can start interacting! As my first thread, I want to outline my journey to a successful online shop.

    Most of you will probably snicker at the idea of monetizing from an e-commerce site. It's obviously a lot more labor-intensive and hands-on than the normal CPA/Affiliate route. I am fine with that. I have someone doing all of the hands-on stuff for me. This is a trending niche that is booming right now, so I am going to ride the train until it's time to sell it off! :) Without going into specific detail, the items being sold are for the 18 and older crowd and are searched a very particular way. I don't want any negative SEO attacks or false traffic, but message me if you are interested in more information about it!

    I am a little over three weeks into this project. So far, I have:

    - Set up the site
    - Ironed out all of the payment stuff
    - Written several high-quality articles
    - Started on-page optimization
    - Identified a list of keywords to target
    - Started affiliate relationship building
    - Purchased an SSL Certificate

    A side note about payment gateways: they can get tricky, depending on what you sell. My particular line of products has caused hassles for nearly every payment gateway I was interested in, including getting shut down from Stripe, so I had to choose a specialized gateway that deals with vendors of my nature. The price is a little higher, but this is okay. For anyone considering an e-commerce site, take your time sorting out the payment gateway stuff.

    My expenses to date are as follows:

    - Domain
    - Fiverr Banner Ad
    - SSL Certificate
    - Payment Gateway Plugin
    - Recurring Payment Gateway Expenses

    All in all, I have spent exactly one hundred plus nineteen a month recurring.

    I have procured the items from China. The initial investment was small (I can't post numbers because of the spam detection on BHW!). There is a significant mark up! Because of the low dollar amount, however, I need to sell high volume.

    I know that these will fly off of the "e-shelf" given a proper SEO campaign and some general e-commerce practices. I will be mixing white and black hat techniques. My plan of attack is as follows:

    - BH Link Building (Scrapebox, UD, Hrefer, waiting on a VPS this week)
    - Individual Affiliate Program (for reviews on YouTube)
    - Site Affiliate Program
    - Social Media Marketing (I HATE this...)
    - Content Creation
    - Email Marketing

    With the little work I have done so far, basically two YouTube affiliates and some well-written articles, I am beginning to receive one order a day on average.

    My goals:

    By December 2013: one thousand/month gross
    By March 2013: two thousand/month
    By August: five thousand/month gross

    These goals, given I am ranking #1 for a few of the keywords I have, are very modest. I could see making ten thousand/month gross by this time next year. Let's make baby steps first though!

    I will be updating as frequently as possible, with Google Analytics tracking, number of orders received, and SE ranking (all in nice charts!). Sometime within the next few days, I will put together my daily outline for what I am doing, and I will commit to sticking to it. As of right now, I haven't done any link building aside from the linkbacks from my YouTube affiliates.

    Thanks for the read and I hope you enjoy following my journey!
     
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    Last edited: Sep 24, 2013
  2. ipodtouchhackerisher

    ipodtouchhackerisher Senior Member

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    Welcome! Glad you decided to become a part of the best Internet Marketing website online! Joining was one of my best decisions and im sure it will be one of yours!
     
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  3. blitz206

    blitz206 Newbie

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    Thanks, ipodtouchhackerisher!
     
  4. abhi007

    abhi007 Jr. VIP Jr. VIP

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    Will follow your journey thread...
     
  5. blitz206

    blitz206 Newbie

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    Capture.jpg
     
  6. blitz206

    blitz206 Newbie

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  7. blitz206

    blitz206 Newbie

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    Spider7, I saw that you had messaged me but I am unable to message back due to my post amount. You could send me your email through PM!
     
  8. kinlee

    kinlee Supreme Member

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    Yes an e-commerce journey! I'll be following you intently! :eek:
    Good luck Blitz!
     
  9. Voidray

    Voidray Regular Member

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    What platform are you using for ecommerce? On page SEO can get a little tricky depending on the platform. Just make sure its setup properly.
     
  10. seowarrior008

    seowarrior008 Regular Member

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    i have been practicing ecommerce for years, and very interested on such a journey thread as urs. I am following ur journey, and hope to learn something from u! BTW.. I am in China now, and if u need any help, please feel free to let me know! good luck mate:)
     
  11. tompots

    tompots Elite Member Premium Member

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  12. blitz206

    blitz206 Newbie

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    Thanks so much, Kinlee! Your thread was actually my catalyst for joining BHW and starting this thread. Thanks for that :)

    Voidray, I am using WooCommerce as a platform. I have found it to be very SEO friendly thus far. Down the road, perhaps you could take a look at the site as a second opinion? If you have the time, that is!

    seowarrior008, thanks for following! I actually import a large majority of my products from China right now... we should definitely talk.

    tompots, thanks for the kind encouragement. I hope to start a thread that people can reference at some point down the road.
     
  13. DangerousDEN

    DangerousDEN Regular Member

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    Blitz great journey! Will follow for sure,
    Any tips how to approach YouTube affiliates?
     
  14. blitz206

    blitz206 Newbie

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    Day 1 update: Heaven, Hell and Paypal

    I discovered an issue late last night that is a rather large annoyance! Since I just set up my merchants account (through Network Merchants & PowerPay), I had taken some orders previously through Paypal. Well, it appears that even though the money has been withdrawn from my customer's accounts, I haven't received anything. My money is stuck in limbo. Paypal proved to be of little help (big surprise there...), so I took the safe route and cancelled the few orders that this had affected. I sent out an email with a coupon code and a brief apology, asking for them to replace the order. On a side note, I use Google Apps for email. There is this wonderful plugin that allows me to track when an email has been opened and what links have been clicked called BananaTag. This is EXTREMELY useful in many industries (especially offline marketing). Scoop this extension up when you get the chance!

    I am still waiting on Extreme SEO Tools to figure out their server issues so I can do my batch of link building. I think traffic will spike once I put my site through a round of Scrapebox/UD. I am currently ranked about 80 and 90 for the two phrases I am looking to target, last I checked. I am still doing the "Google Shuffle", so I can't give an accurate rank quite yet.

    I got an order while typing this up :D

    My to-do for tomorrow:

    - Hassle Extreme SEO Tools and see if I can get my VPS up
    - Write a new article (I will be trying to write five a week, just for long tail purposes)
    - Catch up on my YouTube affiliate stuff (Will explain in depth tomorrow)
    - Place an order on Fiverr for slider banners

    My micro-goals are as follows (by October 25th):

    - $15/day average
    - 20 articles published (if I am persistent with my writing, that will be the case)
    - 6 total YT affiliate videos up (currently 3)


    That's all for the day, post with any questions or suggestions!
     
  15. blitz206

    blitz206 Newbie

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    Tomorrow I will be doing an extended post on my YT affiliate approach. It may not be what you think! I will explain more then.
     
  16. ok888

    ok888 Jr. VIP Jr. VIP Premium Member

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  17. DangerousDEN

    DangerousDEN Regular Member

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    will look forward to it;)
     
  18. spider7

    spider7 Regular Member

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    Hey Blitz...you can now PM me (i think after 10 posts). If not, let me know.
    ~T
     
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  19. SchumyGR

    SchumyGR Newbie

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    Very interesting, i will follow, best of luck!
     
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  20. anilpendu

    anilpendu Jr. VIP Jr. VIP Premium Member

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    Good luck with the journey :)
     
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