Seeking Advice: Increasing Revenue for Pet CBD Website

I run a pet CBD brand and blog website, and I'm seeking some advice on how to improve revenue from our visitors. Despite receiving around 1,000 visitors a month, our sales of CBD products remain disappointingly low. Interestingly, our most popular page is one that discusses euthanizing pets at home. While we provide information on how CBD can offer comfort care, we're struggling to effectively convert these visitors into customers.

To address this challenge, we recently introduced an ebook priced at $2.99, but despite the page receiving around 1,000 unique views daily, we've only managed to make 3 sales in the last 5 days. We're keen to find ways to better capitalize on the high traffic to this page and ultimately increase revenue.

Here are a few specific points we'd appreciate feedback on:

1. Converting Visitors: How can we better leverage the high traffic to our euthanasia-related page to promote our CBD products and ebook?
2. Improving Sales Conversion: Are there strategies we can employ to increase the conversion rate of visitors to paying customers, particularly considering the sensitive nature of the topic they're interested in?
3. Enhancing Value Proposition: Is there additional content or features we should consider adding to our website to enhance its appeal and encourage more sales?

Any insights, suggestions, or experiences you can share would be immensely helpful. We're open to exploring new ideas and approaches to enhance the performance of our website and boost revenue.

Thank you in advance for your time and assistance!

I suggest that you think about the following options to do:

- To improve conversions from your current traffic, display a variety of welcome promotions.

- Make videos that highlight your business and its products; doing so can increase traffic.

Connect with your visitors by offering helpful info about pet care and CBD benefits. Show them how your products can provide comfort for their pets. Keep it gentle, and they'll be more likely to trust and buy from you.

BlackShield said:

Connect with your visitors by offering helpful info about pet care and CBD benefits. Show them how your products can provide comfort for their pets. Keep it gentle, and they'll be more likely to trust and buy from you.

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This is a great idea, but I've been struggling to successfully do this. I can DM you my page and you can see for yourself

I’d love any more input. I don’t know what to do with the website

Tough situation, but here's some quick advice for your pet CBD website:

I worked for a similar niche website before. so giving this advice based on that experience
1. Euthanasia page: Be gentle, but highlight CBD for comfort care.
2. Content: Create a "Pet End-of-Life Care" section with free resources including CBD info.so giving this advice based on that experience.
3. Free samples: Consider offering small free samples to entice people (check regulations first).
4. Website: Make it clear how CBD can help - calls to action and maybe lower ebook price can nudge visitors.
Focus on trust and show how CBD can help pets.