Running stable Google Ads for a black hat niche (replica sneakers)

Regarding your query about warmed up accounts - aren't you going to need farmed ad accounts that have been running for say more than 4 to 5 years?
 
Hi all!

First of all I'd like to thank everyone on this forum. I've learned a lot from simply being a lurker for quite some time. For example, last year I set up my financial structure and companies based on a lot of the little gems of knowledge I found buried in threads here.

Now, however, I need some more specific help, which is the reason for me finally posting.

Some background:

For about 2 years now, I have been operating one of the most successful online sneaker replica stores serving the a specific country. We've reached the point of crossing 1,000,000 USD in revenue for this year already and we haven't even reached the busiest months of the year. We're also looking to expand to Australia before the Christmas period.
It's been a process getting here. Long story short, I started on instagram on my own, selling through conversations in DMs and PayPal invoices, gradually built a site, started advertising through Google, got fucked by PayPal for 70k, incorporated some companies, found a trusted payment terminal provider, hired some friends, built a custom order system with a great team, and have been continuing to scale relentlessly.

The current situation:

I operate two sites (basically duplicates of each other and both serving the same main country, with one also serving a small neighbouring country) and last weekend my longest running site had it's Google Merchant Center account suspended for selling counterfeit goods (along with the connected Ads account). Fair enough. Thankfully both sites were running on separate GMCs and Ads accounts. Super thankfully, the second site's GMC and Ads are still running as usual *knocks on wood*.

One area of questions I have is:
How did Google suddenly realise that these products are counterfeit, given I did not use any trademarked terms?
Furthermore, why didn't a duplicate site selling the exact same products get the same treatment? Is it possible that it has something to do with the text in the descriptions being the same on both sites and Google interpreting one as being a copy of the other? Or could somebody have reported the site? Was it a periodic in-depth review that somehow involved more than an algorithm? Does Google's crawler have the ability to detect brand names and logos in product images? Should I start removing reviews with any mention of "you wouldn't guess they're fake", "amazing replicas", or "unauthorised"?

My course of action so far has been: I relatively quickly shut the site for business and notified all of our email subscribers that it would be closed for maintenance. I completely removed all replica products, added a couple of new non-replica (generic) shoes and submitted an appeal. At this point, my Merchant Center suspension has changed from "counterfeit products" to "misrepresentation", which I'm currently working on.

If I get my account unsuspended, how should I go about re-adding my replica products?
Do I need to give it a re-warm with ad spend on the generic (non-replica) shoes I've added? Do I need to start changing product URLs so that Google won't interpret them as the same policy-violating products being re-added? What about the product image URLs? Should I try to generate new ones from Shopify somehow? There's quite a lot of parameters they could connect. If I need to change the product images themselves, I'd be kind of screwed there as I have over 400 products.

The strange thing is that submitting replica products to Google was super easy a couple of years ago when I started this GMC account. I initially submitted them directly through the Shopify integration, and then later on discovered the Simprosys Product Feed app, which helped me immensely. Since trying to open a new store for Australia this year, I discovered how hard it has actually become with suspension after suspension for new GMCs (connected to a new URL), where I tried to add these same products but for a different market.

When it comes to new GMCs and Ads accounts, does anybody have any experience with how to "warm-up" new accounts and gradually get them to accept replica products?
With the new Australian store, I had started a fresh domain, with a fresh GMC, and a brand new Ads account. I added some legit products, ran a performance max campaign, and a week later, started adding a few replica products into the mix, First 3-4 products, a couple of days later, another 3-4. Everything seemed to be running smoothly, everything was being accepted until I suddenly got a misrepresentation suspension (not on a day where I had added new products). I would love to know more about the process here...

Finally, does anybody have specific details about how a cloaking service could potentially help me?
Over the two years of running this store, I have never used a cloaking service. I am somewhat skeptical given that some of Google's algorithms apparently directly look for the presence of cloaking software, which usually results in a ban. I would be very interested in finding out more about how specifically I could apply this to my business to avoid future suspensions.

Disclaimer: I do understand that there are other ways to advertise besides Google but Google Ads were very much a golden bullet for me when I first discovered them. I'm currently trying to learn more about how to leverage TikTok, given that my products do also appeal to a younger audience. Due to the awesome ROAS, however, I would ideally like to find a stable way to continue advertising with Google

Thank you in advance. I always operate under the mindset that out there, there are many people who know far more than I do. I would be grateful for any piece of knowledge.
Hey! can you please do a little update? I'm in the same niche and every bit of information is really useful.
 
One area of questions I have is:
How did Google suddenly realise that these products are counterfeit, given I did not use any trademarked terms?
Furthermore, why didn't a duplicate site selling the exact same products get the same treatment? Is it possible that it has something to do with the text in the descriptions being the same on both sites and Google interpreting one as being a copy of the other? Or could somebody have reported the site? Was it a periodic in-depth review that somehow involved more than an algorithm? Does Google's crawler have the ability to detect brand names and logos in product images? Should I start removing reviews with any mention of "you wouldn't guess they're fake", "amazing replicas", or "unauthorised"?
70% manual report of some visitor.
30% - the difference (gap) in prices determined by Google for exact product between you and the market avarage.
Do you use GTIN?

If I get my account unsuspended, how should I go about re-adding my replica products?
Do I need to give it a re-warm with ad spend on the generic (non-replica) shoes I've added? Do I need to start changing product URLs so that Google won't interpret them as the same policy-violating products being re-added? What about the product image URLs? Should I try to generate new ones from Shopify somehow? There's quite a lot of parameters they could connect. If I need to change the product images themselves, I'd be kind of screwed there as I have over 400 products.
I had 0 positive results with ligfting that type of suspendings.


When it comes to new GMCs and Ads accounts, does anybody have any experience with how to "warm-up" new accounts and gradually get them to accept replica products?
With the new Australian store, I had started a fresh domain, with a fresh GMC, and a brand new Ads account. I added some legit products, ran a performance max campaign, and a week later, started adding a few replica products into the mix, First 3-4 products, a couple of days later, another 3-4. Everything seemed to be running smoothly, everything was being accepted until I suddenly got a misrepresentation suspension (not on a day where I had added new products). I would love to know more about the process here...
Start with several white products. Get them green.
Then replace with your new feed.


Finally, does anybody have specific details about how a cloaking service could potentially help me?
Over the two years of running this store, I have never used a cloaking service. I am somewhat skeptical given that some of Google's algorithms apparently directly look for the presence of cloaking software, which usually results in a ban. I would be very interested in finding out more about how specifically I could apply this to my business to avoid future suspensions.

Wouldn't help.
 
In my opinion what I would so is make a bunch of wordpress stores with 4-6 products total get GTIN for those so you can get past the misrepresentation policy and then warm them up for a few weeks aslong as the items stay active on GMC you can then start sneaking in your replica items
 
In my opinion what I would so is make a bunch of wordpress stores with 4-6 products total get GTIN for those so you can get past the misrepresentation policy and then warm them up for a few weeks aslong as the items stay active on GMC you can then start sneaking in your replica items
What GTIN would you use for the replica products?
 
Hi all!

First of all I'd like to thank everyone on this forum. I've learned a lot from simply being a lurker for quite some time. For example, last year I set up my financial structure and companies based on a lot of the little gems of knowledge I found buried in threads here.

Now, however, I need some more specific help, which is the reason for me finally posting.

Some background:

For about 2 years now, I have been operating one of the most successful online sneaker replica stores serving the a specific country. We've reached the point of crossing 1,000,000 USD in revenue for this year already and we haven't even reached the busiest months of the year. We're also looking to expand to Australia before the Christmas period.
It's been a process getting here. Long story short, I started on instagram on my own, selling through conversations in DMs and PayPal invoices, gradually built a site, started advertising through Google, got fucked by PayPal for 70k, incorporated some companies, found a trusted payment terminal provider, hired some friends, built a custom order system with a great team, and have been continuing to scale relentlessly.

The current situation:

I operate two sites (basically duplicates of each other and both serving the same main country, with one also serving a small neighbouring country) and last weekend my longest running site had it's Google Merchant Center account suspended for selling counterfeit goods (along with the connected Ads account). Fair enough. Thankfully both sites were running on separate GMCs and Ads accounts. Super thankfully, the second site's GMC and Ads are still running as usual *knocks on wood*.

One area of questions I have is:
How did Google suddenly realise that these products are counterfeit, given I did not use any trademarked terms?
Furthermore, why didn't a duplicate site selling the exact same products get the same treatment? Is it possible that it has something to do with the text in the descriptions being the same on both sites and Google interpreting one as being a copy of the other? Or could somebody have reported the site? Was it a periodic in-depth review that somehow involved more than an algorithm? Does Google's crawler have the ability to detect brand names and logos in product images? Should I start removing reviews with any mention of "you wouldn't guess they're fake", "amazing replicas", or "unauthorised"?

My course of action so far has been: I relatively quickly shut the site for business and notified all of our email subscribers that it would be closed for maintenance. I completely removed all replica products, added a couple of new non-replica (generic) shoes and submitted an appeal. At this point, my Merchant Center suspension has changed from "counterfeit products" to "misrepresentation", which I'm currently working on.

If I get my account unsuspended, how should I go about re-adding my replica products?
Do I need to give it a re-warm with ad spend on the generic (non-replica) shoes I've added? Do I need to start changing product URLs so that Google won't interpret them as the same policy-violating products being re-added? What about the product image URLs? Should I try to generate new ones from Shopify somehow? There's quite a lot of parameters they could connect. If I need to change the product images themselves, I'd be kind of screwed there as I have over 400 products.

The strange thing is that submitting replica products to Google was super easy a couple of years ago when I started this GMC account. I initially submitted them directly through the Shopify integration, and then later on discovered the Simprosys Product Feed app, which helped me immensely. Since trying to open a new store for Australia this year, I discovered how hard it has actually become with suspension after suspension for new GMCs (connected to a new URL), where I tried to add these same products but for a different market.

When it comes to new GMCs and Ads accounts, does anybody have any experience with how to "warm-up" new accounts and gradually get them to accept replica products?
With the new Australian store, I had started a fresh domain, with a fresh GMC, and a brand new Ads account. I added some legit products, ran a performance max campaign, and a week later, started adding a few replica products into the mix, First 3-4 products, a couple of days later, another 3-4. Everything seemed to be running smoothly, everything was being accepted until I suddenly got a misrepresentation suspension (not on a day where I had added new products). I would love to know more about the process here...

Finally, does anybody have specific details about how a cloaking service could potentially help me?
Over the two years of running this store, I have never used a cloaking service. I am somewhat skeptical given that some of Google's algorithms apparently directly look for the presence of cloaking software, which usually results in a ban. I would be very interested in finding out more about how specifically I could apply this to my business to avoid future suspensions.

Disclaimer: I do understand that there are other ways to advertise besides Google but Google Ads were very much a golden bullet for me when I first discovered them. I'm currently trying to learn more about how to leverage TikTok, given that my products do also appeal to a younger audience. Due to the awesome ROAS, however, I would ideally like to find a stable way to continue advertising with Google

Thank you in advance. I always operate under the mindset that out there, there are many people who know far more than I do. I would be grateful for any piece of knowledge.
Hey bro,

I am in a similar position but in a different niche (car parts) have you found a solution to this and are still running google ads? Would love to have a chat about this and would be happy to pay for your time. thanks
 
Hi all!

First of all I'd like to thank everyone on this forum. I've learned a lot from simply being a lurker for quite some time. For example, last year I set up my financial structure and companies based on a lot of the little gems of knowledge I found buried in threads here.

Now, however, I need some more specific help, which is the reason for me finally posting.

Some background:

For about 2 years now, I have been operating one of the most successful online sneaker replica stores serving the a specific country. We've reached the point of crossing 1,000,000 USD in revenue for this year already and we haven't even reached the busiest months of the year. We're also looking to expand to Australia before the Christmas period.
It's been a process getting here. Long story short, I started on instagram on my own, selling through conversations in DMs and PayPal invoices, gradually built a site, started advertising through Google, got fucked by PayPal for 70k, incorporated some companies, found a trusted payment terminal provider, hired some friends, built a custom order system with a great team, and have been continuing to scale relentlessly.

The current situation:

I operate two sites (basically duplicates of each other and both serving the same main country, with one also serving a small neighbouring country) and last weekend my longest running site had it's Google Merchant Center account suspended for selling counterfeit goods (along with the connected Ads account). Fair enough. Thankfully both sites were running on separate GMCs and Ads accounts. Super thankfully, the second site's GMC and Ads are still running as usual *knocks on wood*.

One area of questions I have is:
How did Google suddenly realise that these products are counterfeit, given I did not use any trademarked terms?
Furthermore, why didn't a duplicate site selling the exact same products get the same treatment? Is it possible that it has something to do with the text in the descriptions being the same on both sites and Google interpreting one as being a copy of the other? Or could somebody have reported the site? Was it a periodic in-depth review that somehow involved more than an algorithm? Does Google's crawler have the ability to detect brand names and logos in product images? Should I start removing reviews with any mention of "you wouldn't guess they're fake", "amazing replicas", or "unauthorised"?

My course of action so far has been: I relatively quickly shut the site for business and notified all of our email subscribers that it would be closed for maintenance. I completely removed all replica products, added a couple of new non-replica (generic) shoes and submitted an appeal. At this point, my Merchant Center suspension has changed from "counterfeit products" to "misrepresentation", which I'm currently working on.

If I get my account unsuspended, how should I go about re-adding my replica products?
Do I need to give it a re-warm with ad spend on the generic (non-replica) shoes I've added? Do I need to start changing product URLs so that Google won't interpret them as the same policy-violating products being re-added? What about the product image URLs? Should I try to generate new ones from Shopify somehow? There's quite a lot of parameters they could connect. If I need to change the product images themselves, I'd be kind of screwed there as I have over 400 products.

The strange thing is that submitting replica products to Google was super easy a couple of years ago when I started this GMC account. I initially submitted them directly through the Shopify integration, and then later on discovered the Simprosys Product Feed app, which helped me immensely. Since trying to open a new store for Australia this year, I discovered how hard it has actually become with suspension after suspension for new GMCs (connected to a new URL), where I tried to add these same products but for a different market.

When it comes to new GMCs and Ads accounts, does anybody have any experience with how to "warm-up" new accounts and gradually get them to accept replica products?
With the new Australian store, I had started a fresh domain, with a fresh GMC, and a brand new Ads account. I added some legit products, ran a performance max campaign, and a week later, started adding a few replica products into the mix, First 3-4 products, a couple of days later, another 3-4. Everything seemed to be running smoothly, everything was being accepted until I suddenly got a misrepresentation suspension (not on a day where I had added new products). I would love to know more about the process here...

Finally, does anybody have specific details about how a cloaking service could potentially help me?
Over the two years of running this store, I have never used a cloaking service. I am somewhat skeptical given that some of Google's algorithms apparently directly look for the presence of cloaking software, which usually results in a ban. I would be very interested in finding out more about how specifically I could apply this to my business to avoid future suspensions.

Disclaimer: I do understand that there are other ways to advertise besides Google but Google Ads were very much a golden bullet for me when I first discovered them. I'm currently trying to learn more about how to leverage TikTok, given that my products do also appeal to a younger audience. Due to the awesome ROAS, however, I would ideally like to find a stable way to continue advertising with Google

Thank you in advance. I always operate under the mindset that out there, there are many people who know far more than I do. I would be grateful for any piece of knowledge.
Can you please share whats the payment solution for your website. Have black hat niche website as well and have been struggling with the payment solution. Please share !
 
I have the same problem of being banned for counterfeiting, I would like to know if people have found solutions to get around this suspension with or without cloaking, thank you in advance my friends.
 
I have the same problem of banishment for counterfeiting, I would like to know if people have found solutions to circumvent this suspension with or without cloaking, thank you in advance friends! For 1 month it is almost impossible to advertise on googles, banishment for suspicious payment, unpaid balance and in the end counterfeiting.
 
How did Google suddenly realise that these products are counterfeit, given I did not use any trademarked terms?
Like many other services Google also has a human review team. At some points (or multiple) your campaigns will cross their desk and you will have to pass their review. If a real human can determine that your products are replica's then so can a Google employee.
If I get my account unsuspended, how should I go about re-adding my replica products?
IF your account gets unsuspended it would mean that Google has determined that you were not in the wrong. At that point you should continue business as usual and do NOT make any changes that could trigger warning flags. But I highly doubt that your account will get reinstated due to the nature of your business.
When it comes to new GMCs and Ads accounts, does anybody have any experience with how to "warm-up" new accounts and gradually get them to accept replica products?
The method I use for my Google accounts is:
- Fresh account.
- High quality residential proxy.
- Anti-detect chrome browser.
Then I proceed to log in to chrome with my Google account and in that browser I'm going to build my website from scratch while acting like a complete noob. I search terms as "how to set up a webshop" "what is ecommerce" "How to set up a website for free" "cheap domain names" "cheap hosting provider".
Once the website is set up I add some products (in your case I would add some AliExpress shoes) and install my cloaker but I leave the cloaker off until my campaigns passed the review and a few days have passed.
Finally, does anybody have specific details about how a cloaking service could potentially help me?
A cloaker will definitely help out! It will redirect real visitors to your replica shop and suspicious ones to your newly created AliExpress shoe store.
Imagine you as a Google employee sitting at your desk, now your campaign passes by, you notice the campaigns are about high quality shoes, you click on the campaign URL's, you see a shoe dropshipping store, what is your thought? Exactly "Oh another shoe store. *Clicks on PASSED review* ".

Now let's say you weren't cloaking and you (as the Google employee) would end up on a replica sneaker shop.. Obviously you would reject the campaigns and suspend the account.
 
Comme beaucoup d’autres services, Google dispose également d’une équipe d’évaluation humaine. À certains moments (ou plusieurs), vos campagnes traverseront leur bureau et vous devrez passer leur examen. Si un véritable humain peut déterminer que vos produits sont des répliques, un employé de Google le peut également.

SI votre compte n'est pas suspendu, cela signifie que Google a déterminé que vous n'aviez pas tort. À ce stade, vous devez continuer vos activités comme d’habitude et n’apporter aucune modification susceptible de déclencher des indicateurs d’avertissement. Mais je doute fortement que votre compte soit rétabli en raison de la nature de votre entreprise.

La méthode que j'utilise pour mes comptes Google est la suivante :
- Nouveau compte.
- Proxy résidentiel de haute qualité.
- Navigateur Chrome anti-détection.
Ensuite, je me connecte à Chrome avec mon compte Google et dans ce navigateur, je vais créer mon site Web à partir de zéro tout en agissant comme un noob complet. Je recherche des termes tels que "comment créer une boutique en ligne", "qu'est-ce que le commerce électronique", "comment créer un site Web gratuitement", "noms de domaine bon marché", "fournisseur d'hébergement bon marché".
Une fois le site Web configuré, j'ajoute quelques produits (dans votre cas, j'ajouterais des chaussures AliExpress) et j'installe mon cloaker, mais je le laisse éteint jusqu'à ce que mes campagnes passent l'examen et que quelques jours se soient écoulés.

Un manteau sera certainement utile ! Il redirigera les vrais visiteurs vers votre boutique de répliques et les visiteurs suspects vers votre magasin de chaussures AliExpress nouvellement créé.
Imaginez-vous en tant qu'employé de Google assis à votre bureau, maintenant votre campagne passe, vous remarquez que les campagnes concernent des chaussures de haute qualité, vous cliquez sur l'URL de la campagne, vous voyez un magasin de dropshipping de chaussures, qu'en pensez-vous ? Exactement "Oh, un autre magasin de chaussures. *Clique sur l'avis PASSÉ*".

Supposons maintenant que vous ne vous masquiez pas et que vous (en tant qu'employé de Google) vous retrouveriez dans une boutique de répliques de baskets. Évidemment, vous rejetteriez les campagnes et suspendriez le compte.
Do you recommend buying older gmail accounts? Do you recommend private or social media proxies? Do you have a reliable, high-quality site? And what about keywords, if they contain brand names, for example "Nike", is that a problem?
 
Do you recommend buying older gmail accounts? Do you recommend private or social media proxies? Do you have a reliable, high-quality site? And what about keywords, if they contain brand names, for example "Nike", is that a problem?
In my experience both aged and fresh Google accounts need proper warming.
There are many proxy sellers on the forums here, do some research and find one with proper quality residential proxies.

There is nothing wrong with bidding on brand names as long as you make sure your setup is water and water tight.
Another point I forgot to make is that it's also recommended to fire conversion events from your whitepage (the AliExpress shoe store). You have to make everything look 100000% genuine.
 
D'après mon expérience, les comptes Google anciens et récents nécessitent un réchauffement approprié.
Il existe de nombreux vendeurs de proxy sur les forums ici, faites quelques recherches et trouvez-en un avec des proxys résidentiels de bonne qualité.

Il n’y a rien de mal à enchérir sur des marques tant que vous vous assurez que votre configuration est étanche et étanche.
Un autre point que j'ai oublié de souligner est qu'il est également recommandé de déclencher des événements de conversion depuis votre page blanche (le magasin de chaussures AliExpress). Vous devez faire en sorte que tout paraisse authentique à 100 000 %.
Thank you for you re answer, soo do you advice to not buy aged googles ads , buy aged gmail, and warm it for 2 days before start the campaign ? Ok Proxy résidentiel ! What do you mean by sending conversions from the white page? If I do an unbranded shoe white page, do I have to run another campaign using only the white page links?
 
soo do you advice to not buy aged googles ads , buy aged gmail, and warm it for 2 days before start the campaign ?
Try both see which one you like better. IMO both 'warmed' and 'fresh' accounts need the warming process.
What do you mean by sending conversions from the white page?
If you spends $$$$$$ without showing Google any conversion results it will affect your campaigns. So you'll need to set up your replica website in such way that it passes conversions events from your whitepage (AliExpress shoe store) to Google Ads.
If I do an unbranded shoe white page, do I have to run another campaign using only the white page links?
All your campaigns should ONLY have the white page URL! (Also important to note that you should verify this domain in your Google account).
You have to understand how a cloaker works.

Scenario 1 - A real visitor visits your website:
  1. Visitor searches on Google and sees your Ad with your www.AliExpressShoes.com store.
  2. Visitor clicks on the ad.
  3. The installed cloaker now runs tests to see if this visitor is legitimate. (The visitor will not know that this is happening)
  4. The cloaker determines that the visitor is real and shows the content from www.yourReplicaStore.com.
Scenario 2 - A Employee/Moderator visits your website:
  1. Employee has to check your campaigns.
  2. Employee clicks on your www.AliExpressShoes.com store.
  3. The installed cloaker runs tests and sees for example that this visitor is hiding behind a proxy or has a suspicious fingerprint.
  4. The cloaker determines that the visitor is probably not real and shows the content from www.AliExpressShoes.com store, and you pass the review process.
 
Try both see which one you like better. IMO both 'warmed' and 'fresh' accounts need the warming process.

If you spends $$$$$$ without showing Google any conversion results it will affect your campaigns. So you'll need to set up your replica website in such way that it passes conversions events from your whitepage (AliExpress shoe store) to Google Ads.

All your campaigns should ONLY have the white page URL! (Also important to note that you should verify this domain in your Google account).
You have to understand how a cloaker works.

Scenario 1 - A real visitor visits your website:
  1. Visitor searches on Google and sees your Ad with your http://www.aliexpressshoes.com store.
  2. Visitor clicks on the ad.
  3. The installed cloaker now runs tests to see if this visitor is legitimate. (The visitor will not know that this is happening)
  4. The cloaker determines that the visitor is real and shows the content from http://www.yourreplicastore.com.
Scenario 2 - A Employee/Moderator visits your website:
  1. Employee has to check your campaigns.
  2. Employee clicks on your http://www.aliexpressshoes.com store.
  3. The installed cloaker runs tests and sees for example that this visitor is hiding behind a proxy or has a suspicious fingerprint.
  4. The cloaker determines that the visitor is probably not real and shows the content from http://www.aliexpressshoes.com store, and you pass the review process.
Hello,
For my stores I always launch in search and traffic, I don't have a Google Mercent Center connected.

For the URL, do I have to put the white url on my campaigns, but that means that if I sell Nike brand artciles, I have to name my white page site with a domain name that says nike? Because I want consumers who see my ad on google even before clicking on my url to see the right url visible in google searches.

Or do I have to have 3 URLs:
- aliexpress domain name (white page)
-replica domain name: (black page)
-The third link, which redirects to both Urls (white or black, depending on whether it's a bot or a robot).

Thanks brother
 
Hi all!

First of all I'd like to thank everyone on this forum. I've learned a lot from simply being a lurker for quite some time. For example, last year I set up my financial structure and companies based on a lot of the little gems of knowledge I found buried in threads here.

Now, however, I need some more specific help, which is the reason for me finally posting.

Some background:

For about 2 years now, I have been operating one of the most successful online sneaker replica stores serving the a specific country. We've reached the point of crossing 1,000,000 USD in revenue for this year already and we haven't even reached the busiest months of the year. We're also looking to expand to Australia before the Christmas period.
It's been a process getting here. Long story short, I started on instagram on my own, selling through conversations in DMs and PayPal invoices, gradually built a site, started advertising through Google, got fucked by PayPal for 70k, incorporated some companies, found a trusted payment terminal provider, hired some friends, built a custom order system with a great team, and have been continuing to scale relentlessly.

The current situation:

I operate two sites (basically duplicates of each other and both serving the same main country, with one also serving a small neighbouring country) and last weekend my longest running site had it's Google Merchant Center account suspended for selling counterfeit goods (along with the connected Ads account). Fair enough. Thankfully both sites were running on separate GMCs and Ads accounts. Super thankfully, the second site's GMC and Ads are still running as usual *knocks on wood*.

One area of questions I have is:
How did Google suddenly realise that these products are counterfeit, given I did not use any trademarked terms?
Furthermore, why didn't a duplicate site selling the exact same products get the same treatment? Is it possible that it has something to do with the text in the descriptions being the same on both sites and Google interpreting one as being a copy of the other? Or could somebody have reported the site? Was it a periodic in-depth review that somehow involved more than an algorithm? Does Google's crawler have the ability to detect brand names and logos in product images? Should I start removing reviews with any mention of "you wouldn't guess they're fake", "amazing replicas", or "unauthorised"?

My course of action so far has been: I relatively quickly shut the site for business and notified all of our email subscribers that it would be closed for maintenance. I completely removed all replica products, added a couple of new non-replica (generic) shoes and submitted an appeal. At this point, my Merchant Center suspension has changed from "counterfeit products" to "misrepresentation", which I'm currently working on.

If I get my account unsuspended, how should I go about re-adding my replica products?
Do I need to give it a re-warm with ad spend on the generic (non-replica) shoes I've added? Do I need to start changing product URLs so that Google won't interpret them as the same policy-violating products being re-added? What about the product image URLs? Should I try to generate new ones from Shopify somehow? There's quite a lot of parameters they could connect. If I need to change the product images themselves, I'd be kind of screwed there as I have over 400 products.

The strange thing is that submitting replica products to Google was super easy a couple of years ago when I started this GMC account. I initially submitted them directly through the Shopify integration, and then later on discovered the Simprosys Product Feed app, which helped me immensely. Since trying to open a new store for Australia this year, I discovered how hard it has actually become with suspension after suspension for new GMCs (connected to a new URL), where I tried to add these same products but for a different market.

When it comes to new GMCs and Ads accounts, does anybody have any experience with how to "warm-up" new accounts and gradually get them to accept replica products?
With the new Australian store, I had started a fresh domain, with a fresh GMC, and a brand new Ads account. I added some legit products, ran a performance max campaign, and a week later, started adding a few replica products into the mix, First 3-4 products, a couple of days later, another 3-4. Everything seemed to be running smoothly, everything was being accepted until I suddenly got a misrepresentation suspension (not on a day where I had added new products). I would love to know more about the process here...

Finally, does anybody have specific details about how a cloaking service could potentially help me?
Over the two years of running this store, I have never used a cloaking service. I am somewhat skeptical given that some of Google's algorithms apparently directly look for the presence of cloaking software, which usually results in a ban. I would be very interested in finding out more about how specifically I could apply this to my business to avoid future suspensions.

Disclaimer: I do understand that there are other ways to advertise besides Google but Google Ads were very much a golden bullet for me when I first discovered them. I'm currently trying to learn more about how to leverage TikTok, given that my products do also appeal to a younger audience. Due to the awesome ROAS, however, I would ideally like to find a stable way to continue advertising with Google

Thank you in advance. I always operate under the mindset that out there, there are many people who know far more than I do. I would be grateful for any piece of knowledge.
I would you ask you some questions, can you provide your discord or any other form of contact, please? I would really appreciate it.
 
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