RetailMeNot - SEO Just Got Way More Valuable

icex999

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Not that SEO wasn't extremely valuable before but I just came across this in my full-time job as a day trader...this can put a price-tag on proper SEO work being potentially worth 100+ Million Dollars of worth to just one company.


SAN FRANCISCO (MarketWatch) -- RetailMeNot Inc. SALE -19.23% said Thursday that reports about changes Google Inc.GOOGL +1.09% has made to its search-ranking technology "greatly overstate" the impact Google's moves have on the digital-deal marketplace. RetailMeNot shares fell more than 16%, to $25.90, after Google made changes to its Panda 4.0 search-ranking system that reports said eliminated as much as 33% of RetailMeNot's traffic. In a statement, RetailMeNot said, "It is too early to judge any potential impact of the latest Google algorithm change," and that about 35% of its traffic came from sources other than search engines during the first quarter of the year.

Source:
Code:
http://www.marketwatch.com/story/retailmenot-reports-greatly-overstate-impact-of-google-search-changes-2014-05-22


Broken down...let's round that 19.23% to 20% for some simplification of the math...with a Market Capitalisation of 1.35 Billion Dollars (before the plunge)...that slide means a decrease of .2 * 1.35 Billion = 270 Million Dollars.


That might be a good stat to throw around in some of your sales pitches for new customers.


Cheers,
- ice
 
great info dude, thanks, always looking for new investment opportunities :)

-Sasha
 
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