1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

Ranking a review or information blog against manufacturer sites of the product

Discussion in 'White Hat SEO' started by Sordalumni, Jun 27, 2016.

  1. Sordalumni

    Sordalumni Newbie

    Joined:
    Feb 20, 2016
    Messages:
    14
    Likes Received:
    2
    Hi!

    I found a niche that I could easily write a lot about with around 4'000 monthly searches and a CPC in Google of around $2.50. The "short tail" versions have around 35k and 15k avg monthly searches and CPCs of $2.00 and $2.20 respectively.

    The problem is that most of the sites on the first page of Google are websites of the manufacturers of the product in question. It's not a product that can be promoted on social media and I don't have a PBN to help me rank for these keywords.

    How would you rate my chances of getting organic traffic in this case?
     
  2. golfplayer

    golfplayer Newbie

    Joined:
    Jun 27, 2016
    Messages:
    7
    Likes Received:
    0
    Gender:
    Male
    You can provide more valuable information in the form of reviews and ratings from the perspective of a third party and rank with good quality content. Your chances are pretty high.
     
  3. Sordalumni

    Sordalumni Newbie

    Joined:
    Feb 20, 2016
    Messages:
    14
    Likes Received:
    2
    Thanks for the reply!

    I can definitely provide useful information, but my SEO tactics are mostly limited to on-page stuff. I have a few learning projects going, but I'm not sure how much off-site help I'd need to rank well in this situation. Obviously, you won't know either, I'm just trying to clarify my own experience a little.

    I'm glad you're optimistic though!
     
  4. LatteGrande

    LatteGrande Jr. VIP Jr. VIP Premium Member

    Joined:
    Jan 19, 2011
    Messages:
    2,131
    Likes Received:
    567
    Location:
    404 Not Found
    Well you surely need some high quality links like Pbn to get ranked especially when the keywords are worth and profitable enough.
     
  5. Sordalumni

    Sordalumni Newbie

    Joined:
    Feb 20, 2016
    Messages:
    14
    Likes Received:
    2
    Thanks for your reply!

    The top 10 consists of HomeDepot, Lowes, and manufacturer websites. None of those are particularly content-heavy and I would think a 4000-8000 word front page would give me a leg up in terms of on-page SEO.

    There are a few EMDs, but supposedly that doesn't matter much anymore, supposedly.

    My strategy would be to establish a site with a 4-8000 word front page as mentioned. Build about 10 more pages and then start building links through Web 2.0s. I'm very new to this, but my sites generally try to follow this guide: http://www.blackhatworld.com/seo/how-to-rank-a-quick-guide-for-newbies.781273/

    I'm not doubting you, but the previous reply seemed a bit more positive. Any thoughts?