I have a .org website ranking for a certain KW. This KW is the same for US and India, the keyword has 2.200.000 global searches. Us local monthly searches: 220.000, India local monthly searches: 670.000. Still the traffic on my website is 40% from US, and only 4% from India. Funny thing that i need to get the most traffic from India. The traffic is 99% from google. How do i do this? What is that i need to do to get more traffic from India? Do i need to buy a .in domain and host the website on an Indian host? I am completely lost.