Around 6 months ago I set up a small niche site focusing on a kw which receives 3000 searches a month. Inanchor:"keyword" showed just over 3000 results, keyword difficulty was judged as 34 by kWfinder. At the time I didn't do much with site, but a couple of months later I wanted to test what I could do with Spam links. To that end I fired 40,000 gsa links from a fiverr gig at the site matching on the kw and related longtails. I then forgot about the site for another couple of months, focusing on other projects. I revisited the site a couple of months ago and found I was ranking in Google in the 80's for some keywords, but was sitting at position 1 in bing/yahoo for the main keyword and longtails. Out ranking the real brand site. This was a surprise, so I created some amazon affiliate links and added adsense. It's now consistently earning between $1 and ~$8 a day. This has piqued my interest, was it the spam links or edm that caused this? What else could I rank in Bing with an Edm and spam? To that end, I've started another project: 20,000 searches a month in bing Inanchor:"keyword" around 600 Difficulty around 28 It's a brand keyword but fairly new. Done: Edm bought 2000 words written by me published Indexed in Google and Bing 40,000 links sent to URL shorteners. 40% keyword, 40% generic, 20% domain. Before even sending links it's sitting at rank 13 in yahoo but not in bing. Two weeks in and no change on bing/yahoo, Google is jumping around allot. I'll give it a month then I might try some dirt cheap PBN links, see what that does. If no results after another month, I'll try spam links directly at the website as this worked previously.