Ever had that idea ? If i rank a site #1 and then i see that there are ppc advertisers all over there, could not you simply ask them if they want buy the site ? Or if you could just sell them the ads for 40% of the ppc price. They can change the website and then they just pay me a smaller ppc price for the visit of the site itself. What do you think about it ? I have already tried it for a site that was just ranked in the top 10 and have written 3 emails to advertisers, but they did not show any interest, maybe because i was not even in the top5. Share your thoughts.