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[Question] Keyword ranking

Discussion in 'Black Hat SEO' started by zeelive, May 5, 2015.

  1. zeelive

    zeelive Jr. VIP Jr. VIP

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    Hey guys,

    I am using google keyword planner to find my keywords. I was wondering if the column competition was truly the main source to know if it's a good keyword or not.

    All my keywords have at least 3 words in it and are low competition, does it automatically mean they are going to be easy to rank?

    Because I check my competitor keywords and they have the same one as mine on their website.

    Thanks for any help :)
     
  2. cottonwolf

    cottonwolf Regular Member

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    that means advertisers competition, how a search phrase is competitive among advertisers bidding on that term. In other words, how many advertisers are bidding on that term.It has nothing to do with SERP difficulty
     
  3. zeelive

    zeelive Jr. VIP Jr. VIP

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    Ok I see, well I think that this is like illegal to advertise this type of things so that can explain why it's say low competition for all of them?
     
  4. nicefor

    nicefor Regular Member

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    A lot of niche website sellers use to advertise that metric like serp competition in order to attrackt noobs (or maybe they really didn't know about that themselves... I don't know which one is worse) . That happened to me when I first started about 9 months ago and didn't know a lot about SEO metrics. As a result I bought a bunch of worthless websites very hard to rank.
     
  5. myopic1

    myopic1 Regular Member

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    The competition level that you see in Adwords should never be used as a means of judging website competition, as someone else mentioned, that's purely for paid advertisements.

    Assessing the difficulty level of ranking a keyword is a bit of an art. There are a few guides on this forum if you use the search function that are extremely helpful. Here's a few pointers that I use though, all of these factors should be used in conjunction with each other and no one indicator should be relied on exclusively, especially the metrics which are sometimes easily inflated or just downright wrong:

    1. Look at the DA/PA of your competitors sites, there are a number of browser toolbars that will help you do this quickly.

    2. Look at the Trustflow and citation flow of your competitors.

    3. Have a look at the domains that link to your competitors pages, do they have high TF/CF?

    4. Do the ranked pages titles match the keywords exactly or are there synonyms ranking on the first page? Synonyms ranking on the first page is often indicative of weak competition that haven't optimised their pages correctly.

    5. How many hops are your competitions pages away from their root domain? Being many hops away from the root domain can mean less link juice is passed to that page, particularly if they operate a large menu system, this is especially true if all the links are focused on the root domain.

    6. Where is the focus of their links? If they have links directed heavily at the subpage that is rankings, this is often an indication that someone has done SEO and really wants to rank that page.

    7. How much content does your competition have? Is it relevant and title optimised? Pages with little content can be far more easily outranked than pages with a lot of relevant and appropriately titles content.

    8. Are there videos/parasite pages ranked on the first page (or otherwise weak pages) that have had no links built to them but are just there because of the domain authority? The presence of these pages can indicate weak competition, this isn't always true for eBay and Amazon pages though.

    Many of those terms may be baffling to you if you are just starting out. Do your research and persevere, it's a steep learning curve to start with and you'll make mistakes but we all started out somewhere. There are more things to look at but there's some to get you started.
     
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    Last edited: May 5, 2015
  6. SamLewis

    SamLewis Regular Member

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    ahaha. I don't know why anybody would even think Googles Keyword Planner would show SEO competition.
     
  7. zeelive

    zeelive Jr. VIP Jr. VIP

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    I see, well my keywords are pretty straight forward like the avg search monthly says, the highest ones are 33k, 22k, 18k, then dropping to 9k, 3k and lower.

    I know those keywords are used, but I don't know if I should try to rank them or I am just losing my time.

    I went on spyfu and their ranking difficulty for my 33k keywords is 44, 22k is 26, 18k is 33, 9k is 28...

    it's my first time on this website so I am not sure if those ranking are legit and if 44 for example is really high or it's quite low ..
     
  8. zeelive

    zeelive Jr. VIP Jr. VIP

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    Ho man, that's a lot of information.
    I will surely re-read this step by step to do everything you said. That is really appreciated from you :)
    Some terms I don't even understand, I will need to read a bit about it haha, for example DA/PA and TC/FC.

    So now my question, my web pages are already optimised for my keywords, does google will fuck up with my ranking if I change them right away ?
     
  9. zeelive

    zeelive Jr. VIP Jr. VIP

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    Also a second question.

    I was looking a website that is rank 1 for multiple keywords if I check the information on spyfu. My question is how come this website can rank #1 for a specific keyword that is not even somewhere on their main page?How is it possible?

    What I learned in the past days is that if you want to rank a keyword, you need to have it in your title, content, img alt ... things like that
     
  10. myopic1

    myopic1 Regular Member

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    I would not rely on keyword competition tools in any way shape or form but that's just me. I don't count domain metric tools in that category though.

    TF/CF - trust flow/citation flow. Metrics provided by Majestic (Google it) not foolproof or conclusive but about the best domain assessment there is. I would look at the score of the individual backlinks rather than the domain's score.

    DA/PA - Domain Authority/Page Authority. A somewhat more flawed metric that is susceptible to manipulation and in general being more 'wrong'.

    Those terms still won't mean anything to you but now you have something to Google. Understand what they all mean, how to apply them, learn their flaws and understand their limitations. Then apply some of the other techniques I mentioned.
     
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    Last edited: May 5, 2015
  11. Absan

    Absan Jr. VIP Jr. VIP

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    Usually high competition means that many advertirsers are bidding for that keyword.

    P.S.: I use http://www.keywordrevealer.com/ to analyze niches easily.
     
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  12. StrixMedia

    StrixMedia Jr. VIP Jr. VIP

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    Not exactly like that. That's adwords competition (Sponsor) for your keyword. You have to check manual and then by uaing maketsamurai keyword tool.
     
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  13. zeelive

    zeelive Jr. VIP Jr. VIP

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    I made a new thread but I think I should have asked it here haha so it was


    I have a website where I sell online seo service on it.
    My website have a home page, some category page and some product pages. It doesn't contain any blog.

    I would like to know, how I am suppose to rank a keyword, if I don't have anything to post daily or weekly in a blog.

    If I look for example at a bigger website in the same niche, it has multiple ranked 1 keywords (around 10). It has only 5 category page where you can order directly the service (without for example 5 product page), a terms of service, privacy policy, things like that, and it has also no blog.

    I was looking for a couple of their ranked keywords but I can't find them anywhere on their website.

    How does it work when you want to rank a keyword for a selling service website?

    Thanks for any help [​IMG]
     
  14. zeelive

    zeelive Jr. VIP Jr. VIP

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    Ive read a lot on how to optimize a page, but I don't understand the fact that this website have keywords that are ranked and they are not even written in their page :/