Hello I have one question for some of the SEO experts and I would be really thankful if someone answers it: I own general health related site. There is a ton of articles about health and somehow one of my article is ranked on 2nd place(google) for keyword that has 27 100 global searches and about 5 000 000 results on google. I get decent amount of traffic from google now. What I want to ask is, what if I update that article, let's say, I insert some picture linked to CPA offer at the end of the article, would that affect my rankings? Or Is it better solution to place an offer in widget area (I use WP)? I'm sure it's better to insert it in the article body if I want higher CTR (I already use adsense and the CTR is higher in ads placed in article body) but I'm afraid of losing my ranking. I would really appreciate if someone could help me. Thanks a lot.