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[Q] Question about the age of the site

Discussion in 'White Hat SEO' started by Great Marketer, Apr 17, 2012.

  1. Great Marketer

    Great Marketer BANNED BANNED

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    Hey ,

    In fact, I bought a domain name last year , But experienced a problem with index domain name on Google

    After three months, and then found that the site Indexed by Google , Searched for the reason , The reason is that the site was purchased in 2007

    When you use the Firefox Add-old SEO shows : 5 years 3 months old

    My question is this age will be benefited from it in rank ?

    Thanks !
     
  2. dbyrn

    dbyrn Power Member

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    Check the whois info for the actual age. In the eyes of g00gle the age is reset when the domain expires.

    D.
     
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  3. Great Marketer

    Great Marketer BANNED BANNED

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    This means I will not be benefited from this age, but since I've bought ... Thanks
     
  4. jibjabber

    jibjabber Newbie

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    Domain age is not a ranking factor (according to Matt Cutts). That said, older domains that were previously owned may have some backlinks already associated with them. The age itself doesn't help you rank better, but inherited backlinks are a nice free boost.
     
  5. marcus528

    marcus528 Regular Member

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    I would disagree with you. Domain age plays a roll in SEO. In googles eyes an older domain has more credibility and authority. That's what my experience has been so far. Any other opinions?
     
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  6. rock_on

    rock_on Newbie

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    I also think that domain age has some weight to serp ranking.
     
  7. jibjabber

    jibjabber Newbie

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    I am basing my comments off Google's "GoogleWebmasterHelp" videos produced by Matt Cutts, the head of the webspam team. I can't post links yet, but if you do a quick search for "googlewebmasterhelp domain age affect" you'll find 2 videos about this topic. Google is savvy to the practice of buying old domains, so it doesn't make sense to reward webmasters trying to abuse the system. Furthermore, that would penalize businesses that went through M&A or renamed the company which isn't ideal from a quality results standpoint.

    One excellent personal experience I had with a client is "wisdom teeth chicago" - it is local, so it isn't uber competitive, but Chicago is one of the more well optimized local markets. We created widsomteethchicago.net which started ranking on the first page within 4 weeks (no prior history). OraSurgery.com (same practice) has literally thousands of links and has been around significantly longer. Furthermore, OraSurgery.com had nearly 30 blog articles specifically talking about wisdom teeth.

    Obviously, there are other factors such as exact match domain names.. I suppose all this is to say, if you're looking for quick results, exact match domain names will FAR outweigh and possible (and unverified) benefit of an aged domain. If I was looking for something long term, I would pick a more branded domain name.

    Circling back to the value of an older domain - if it already has many backlinks, or a few high quality links, buying the domain and redirecting the links will help push link juice/pagerank to your site. Or of course, you can always build out with a head start on linkbuilding. It would not surprise me if the "free links" are some of why Marcus has had success with older domains.

    p.s. length of registration is also not a ranking factor according to googlewebmasterhelp as well.
     
  8. midnight_focus

    midnight_focus Power Member

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    You bought it last year so you already have some age credibility on google, if it was a dropped domain then google will disregard the old info
     
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  9. jibjabber

    jibjabber Newbie

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    Not sure if you were talking to me or OP, but I figured I'd share some real data.

    We bought the domain in June 2011 and launched the site in July 2011.
    Analytics for site:
    Code:
    http://www.mediafire.com/view/?wcz1kujx90q58jj
    Virus Total (0/42)
    Code:
    [URL]https://www.virustotal.com/file/b0035f20c58c3a0baaf17068e7c4dccdf536459e3a4060e474624e865a650942/analysis/1334685085/[/URL]
    Organic search analytics:
    Code:
    http://www.mediafire.com/view/?5009dlme51fouvu
    VT for organic results (0/40)
    Code:
    [URL]https://www.virustotal.com/file/6c9a16e09a709ae60541e1692d9d400b808337ce773b0de93441663994feeeef/analysis/1334685517/[/URL]
    whois data:
    Code:
    [URL]http://whois.domaintools.com/wisdomteethchicago.net[/URL]
     
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  10. dbyrn

    dbyrn Power Member

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    In my opinion you can bring many more links to an older domain without being sandboxed. And that's the trick.
    D