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Pros and Cons of a Website Cross-Promotion?

Discussion in 'White Hat SEO' started by aspe_heat, Jul 6, 2013.

  1. aspe_heat

    aspe_heat Power Member

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    Hey everyone!

    So...let me start saying something about my website. It's a sports-news website which I created like 3 months ago. Around 2 months ago, I changed its domain and got to a serious work, trying to rank it well and make it popular. Now, 60-70 days later I have 35 writers who add new articles daily and I get at least 7-8 new articles every day. I almost made it into top 100k websites according to Alexa and AdSense revenue is quite well.
    I also get 4-5k visitors daily (excluding bot traffic some jerk started sending to my website 2-3 days ago). 90% of the visitors come from social websites and ~50-60 of them come from search engines.

    Two days ago, I got an offer to cross-promote content from my website with other sports website. So basically, I would create a new area on my website (below articles) where I would put content from other websites which is relevant to the content a visitor is reading. Other websites would also do the same, so I would benefit from them.

    When I think about it, the only negative side is that spent space of the website where I would put other content. And thinking of positive sides...well, I would definitely get more visitors which are interested in the content I add and I would also get a few extra backlinks from good domains.

    However, it all just sounds too simple and too good to be true, so I'm wondering if there are more negative sides?

    Thanks!
     
  2. Untouchable

    Untouchable Supreme Member

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    Do it. All the major news sites follow the same pattern.
    If you check many of these large sites you will see that they promote other sites content in the footer section.
    Go ahead it is a good way to get traffic. Just make sure the content is relevant.
     
  3. Dodgy Dexter

    Dodgy Dexter Newbie

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    I am a noob, but someone told me that if you have duplicate content google will hit you?
    Is this wrong?

    Please don't hate me as i am new to this.
     
  4. Jobless

    Jobless Junior Member

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    In that video Matt Cuts put out in May he specifically said they're working on an update to help fuck sites that do this. If you do it, work having an asterisk next to the link and having a legend at the bottom disclaiming that it's a paid link.

    Will protect your work in the future, but if adsense earnings are good, why risk a future of building the income stream for a small short term earning?
     
  5. aspe_heat

    aspe_heat Power Member

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    I put it on the website, hopefully it will pay off.