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Press Release Service for SEO

Discussion in 'Black Hat SEO' started by zee007, Oct 24, 2012.

  1. zee007

    zee007 Senior Member

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    I'm trying to select the best PR service in terms of SEO. I've narrowed down my search to 2 vendors:

    1. PRWEB at $199

    2. 24-7pressrelease.com at $139

    Does anyone have any other suggestions of services they have tried and tested? I'm looking for maximum outreach AND be picked up by as many news syndication networks as possible.

    Thanks!
     
  2. pj413

    pj413 Regular Member

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    What are you actually trying to do?

    If you're actually trying to get press attention, you're much better off reaching out to journalists individually. Find people who write about SEO, about the web or about marketing in general. If you're doing something interesting or news worthy, they'll listen. Journalists are always looking for story.

    If you're just looking for really wide distribution for your press release so you get a bunch of backlinks, probably PR Web. Don't expect it to get you real news coverage though.
     
  3. zee007

    zee007 Senior Member

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    Yup, I'm doing this for SEO backlinks for some keywords.

    I have a client who was hit by Penguin and I want to lower his anchor text ratio. Thought press releases was probably the safest back link strategy to use (directly to the money site). Anything else is too spammy and risky.
     
  4. Th3T3chGuy

    Th3T3chGuy Senior Member

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  5. redrubies

    redrubies Supreme Member

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    I use pr.com for SEO. It's free and my press release always goes in google news. Other news outlets pick up the article when it's in google news. They do have a paid version but the free version fits my needs just fine. If you're just using a press release for SEO, then don't pay for it. If you're using a press release to get an important piece of information out to the masses, then use a good service. prnewswire.com is one of the best, but they are also expensive. prweb is so so. The other one you mentioned is no good.
     
  6. zee007

    zee007 Senior Member

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    So you're saying the paid service of pr.com is better than prweb.com? It is about a 100 bucks cheaper that's for sure. I just need a bunch of white hat backlinks for some non-target keywords. Need to bring down the anchor text ratio for my target keyword (which is a crazy 50% right now). I don't feel 100% comfortable using any of the PR services on BHW for obvious reasons.

    Do press releases from pr.com get picked up quite a bit by their network? This is going to be a legitimate, non-spammy service and I need all the white hat backlinks I can get!

    Thanks for the input!
     
  7. redrubies

    redrubies Supreme Member

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    Well. The free version of pr.com got me picked up by the Washington Post once. That was a pleasant surprise. It's hard to say yes or no to your question about the release getting picked up. It depends on the press release. You really have to announce something of substance in order for the big media outlets to pick it up. What are you going to write about? Don't tell me specifics, of course. Just give me a general idea. PM me if you are more comfortable putting it privately. You can trust me. If you are a bit more specific, I could help you better. The paid version of pr.com is okay, but nothing to say wow over. If you really want a paid service, go with prweb over pr.com. Their paid version is better than pr.com's paid version. If you need cream of the crop, don't go with either and take prnewswire. But you need to announce something good with them.
     
    • Thanks Thanks x 1
  8. zee007

    zee007 Senior Member

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    Honestly, the press release is just to get some backlinks for some keywords. Like I mentioned earlier, my client has been hit by penguin and I need to bring down the anchor text ratio. PRs are the most illegitimate/white hat way of doing this. The PR itself will be a service announcement which is 100% legitimate as well. Basically, I need the highest stick rate possible. I will probably go for prweb.com and see what type of service I get.

    Cheers!