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Press Release and Duplicate Content

Discussion in 'Black Hat SEO' started by zee007, Nov 7, 2012.

  1. zee007

    zee007 Senior Member

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    I'm thinking of doing a PR blast. My only concern is duplicate content. If 100's of sites pick up the same press release, wont Google consider that as duplicate content?

    Some clarification on this would be great!
     
  2. manny521

    manny521 Supreme Member

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    not a chance...dup content on press releases is expected...
     
  3. Gary Becks

    Gary Becks Power Member

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    People always say that dupe content with PR's don't matter, they definitely do in terms of indexing rates though. Been there' done that, if you are blasting them then do a quality spin on it. If just submitting to one PR firm/service then of course it could get syndicated well on it's own.
     
  4. manny521

    manny521 Supreme Member

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    i disagree, but that's ok...

    does apple spin their press releases?...not that they need to, but i think you get my point...
     
  5. zee007

    zee007 Senior Member

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    So you guys are saying Google can tell the difference between a PR (where duplication is expected) and regular content (where duplication is not tolerated)?

    That would be interesting.
     
  6. Gary Becks

    Gary Becks Power Member

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    Apple doesn't spin their press releases, but then again - is apple blasting press releases to try and boost their serps? And more importantly, is any of us apple ?

    Big corporations have their press releases syndicated well because they have a budget, and because their press releases are actual news so tons of reputable sites actually do repost their prs.

    Big difference between that and blasting a bunch of pr sites.
     
  7. Smeems

    Smeems Regular Member

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    The only benefit you really get from PRs now are the follow links on the service's website (ie, the link on PRWeb, PRNewsWire).

    Those pages come with a canonical tag on them already, so there's not much risk of a duplicate content penalty.
     
  8. mywish1

    mywish1 BANNED BANNED

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    no mate dup contents is not help for page rank you must do something unique
     
  9. bilbo

    bilbo Power Member

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    clueless :) PR = press release not pagerank.

    Press release = google does not see it as duplication
     
  10. seomax

    seomax Newbie

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    I'm under the impression that in the last year google must have devalued the whole press release thing. I think they still work, and well, but I was getting better results from them last year, anybody else has noticed it ?
     
  11. WrightWilliams

    WrightWilliams Power Member

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    Jesus, Google does not see Press Releases as duplicate content. And SEOMax - if you're not seeing results, up your numbers. PRs are still very effective in mass quantities.
     
  12. zee007

    zee007 Senior Member

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    What Press Release service are/were you using? Paid or free?
     
  13. james406

    james406 Junior Member

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    So, how does Google tell the difference between a press release and article marketing with no spinning (ie dup content)?

    - scans for word 'press release' or similar? (well we could do article submission with 'press release' in the article without spinning to pass it off as a press release)
    - has it got a few set URLs where if dup content matches with something on prweb or the other big pr sites, then it doesn't penalise for dup content?

    Interested to read views on this. Has anyone ranked a site entirely through press release sites successfully?
     
  14. Gary Becks

    Gary Becks Power Member

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    Kinda hard to believe that you guys actually seem to think google's algo can differentiate a press release from any other type of content (article , blog post, etc) . Dupe content is dupe content, if you aren't an actual business or have a legit story that's going to get syndicated by tons of authority sites then expecting to have tons of pages indexed after blasting low quality press release sites is pretty dumb to say the least.

    That's just it, they can't. Google will however index tons of pages that have the same content - if - the content is actually being syndicated by authority sites, which is usually the case when big companies do press releases.

    SEO's on the other hand, blasting press releases out to free press release sites for the sake of getting a few backlinks should definitely spin them if you want to get them indexed.