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PR retention from GoDaddy Auctions

Discussion in 'White Hat SEO' started by joshweaver9, Aug 29, 2011.

  1. joshweaver9

    joshweaver9 Senior Member

    Nov 23, 2010
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    Marketing Consultant
    If I see an expiring domain auction for a domain with a high PR and purchase it, will the site maintain that PR or will it be reset to 0?
  2. ipopbb

    ipopbb Power Member

    Feb 24, 2008
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    SEO & Innovative Programming
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    Maybe... maybe not. I have personally seen acquired domains get dropped from dmoz.org after purchase. In my experience it all depends how the exchange happens and where the domain for sale occurred. I have heard reports that changing ownership of the domain name can have negative impact on PR. I haven't witnessed this but I would guess Google is watching the big domain auction lists. I have also heard that having more than a year left on a domain expiration is beneficial since reputable websites invest in their brands long term and pay upfront for more than a single year of service at the reduced rates. Again... I have not tested, but it makes sense to me that it might work as a minor indicator of $$$ investment = trust.

    The other thing to keep in mind is that people can link build a domain by using redirects of other domains to the "for sale domain"... all the PR from the redirected domains would inflate the "for sale domain". After the sale the seller could retarget the redirected domains to the next domain they want to sell and the "for sale domain" would lose some or all of its PR. The only way to know is to write a script to test a large number of back links for redirects. If there is a pattern of high PR back links always being redirects then probably best to walk away.

    For the most part what you see is what you get, but there are a lot of ways to scam a domain sale. I discovered one potential exploit where you point your domain to one of Google's web server IP addresses. Then many of the traffic stat websites will credit the domain with that IP's traffic and visitor stats. Just about all the "Website Valuation" sites were saying my 2 month old domain was worth between $5,000 - $50,000 even though it wasn't actually worth the $6 domain reg fee.