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PPC Traffic to CPA Offer Question

Discussion in 'CPA' started by Redford906, May 8, 2009.

  1. Redford906

    Redford906 Newbie

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    New to this, and just got slapped by Y**hoo for an ad that led to a zip submit for a free gift card.

    Specifically, Y**hoo said,
    We may not accept ads containing or relating to certain products or services. These products or services include, but are not limited to, those covered in the policies listed below.

    "Sites whose primary purpose is the collection of personally identifiable information to be used for consumer or promotional marketing, or related purposes. Pages that link to or redirect to such sites. "

    Huh?

    I see these types of ads all the time. How, then, are people promoting zip/email submits using PPC marketing?

    Thanks in advance.
     
  2. halfalump

    halfalump Regular Member

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    Are you direct linking to the offer? Try iframing and putting some relevant content below the offer.
     
  3. Redford906

    Redford906 Newbie

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    Right it was a direct link to the offer.

    Isn't Iframing a no no? I thought I read somewhere that it was?

    Also, the wording on the ad was like many I had seen. It directly referenced the gift card in the text ad.

    Again, input appreciated!
     
  4. crashed

    crashed Jr. VIP Jr. VIP Premium Member

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    Make a landing page, so ad goes to your landing page, then your landing page links to the offer.
     
  5. Redford906

    Redford906 Newbie

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    Thanks!

    So, even though the landing page "links to or redirect to such sites", I won't get slapped?
     
  6. crashed

    crashed Jr. VIP Jr. VIP Premium Member

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    You can use landing pages, just make sure it has some contents, and not an automatic redirect and you'll be fine.
     
  7. Redford906

    Redford906 Newbie

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    Thanks! I've also been told that you can get a better quality score with G***gle if you build a silo structured Website.

    I'm thinking about adding a folder/landing page to a site I already have (related theme) for these zip submits.

    Anybody know if G***gle and the other search engines check out the entire Website when calculating a quality score or just the landing page?

    Thanks again. You guys are great.
     
  8. fight_prof

    fight_prof Newbie

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    You can iframe an offer while still keeping the bid price low, but you need to have relevant content on the page. Some good content, articles page, privacy policy, TOS, that;ll get er done for a little while.
     
  9. ezcoin

    ezcoin BANNED BANNED

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    Just make a landing page and put similar content on it like the merchants landing page. I use a Wordpress static page for my landing pages and Google loves them. Put a call to action with your affiliate link cloaked of course. You can use a php redirect to cloak your affiliate link or make an out folder with a meta refresh to your affiliate link. I just rewrite the words the merchant uses on their landing page just like rewriting an article.

    Then go to Google AdWords keyword tool and select the "[SIZE=-1]Website content" radio button on the left hand side. Put in the URL to your landing page. Then hit the "Get keyword ideas" button.

    The results will be the keywords Google thinks are relevant to that landing page and they even sort your keywords in Adgroups for you. Your quality score is almost always great because Google has told you what keywords your page is optimized for.

    Then just do your normal testing and tracking to see which keywords are the winners and throw out everything else. I'm sure most Adwords advertisers know this trick but some don't.
    [/SIZE]