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Popcorn With Cell Phones : Great Viral Marketing Campaign

Discussion in 'BlackHat Lounge' started by Zak_A, Jun 14, 2008.

  1. Zak_A

    Zak_A Jr. VIP Jr. VIP Premium Member

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    So the other day I was browsing some video website and stumbled upon these three videos :

    http://www.dailymotion.com/video/x5q6m7_how-cell-phone-radiation-works
    http://www.dailymotion.com/video/x5q6jv_cell-phone-radiation-health-effects
    http://www.dailymotion.com/video/x5q6d6_cellphone-popcorn-popping-bird-floc

    Quite amazing ain't it?
    So you take three or four cell phones, you put them on a table with the antennas all pointed at a few grains of corn. Then you call all the phones and make them ring at the same time so all the radiations will add up and go strait to the corn kernels, and you'll have pop corn within seconds.

    Note that the videos look clearly like amateur videos made by groups of friends from different countries. (French, American, and Asians)

    So the first one you see look amazing and quite legit, and when you search for more you'll see the two others that show totally different people do the same thing.

    Then you really start to think this is for real, and tell yourself "And what about my balls when my cell phone is in my pocket?" or "Oh my god, I'd better start using a headset before my brain goes popcorn!".
    And by the way you send these videos to all of your friends, who are likely to do exactly the same.

    So the videos go viral, but guess what, that was their purpose.

    Some people tried to do this at home, but it didn't work. Some physicists have been asked about what happened, and they all said that cell phones can't possibly do such a thing. (One of them explained that if cell phones radiations where that intense, the blood in your hands and brain would boil when you're on the phone, and that no one could handle the pain and stay on the phone more than a few seconds).

    When millions of people across the world had seen the videos and showed them to all of their friends, the truth has been revealed two days ago (on June 12th). Some people started to call it a hoax before, but they where wrong, it was better than that.

    The videos was posted at first to youtube on May 28, 2008.
    More than 4 million people have seen them since then.

    And two days ago this have been finally posted :

    http://www.youtube.com/watch?v=NCiS4gG-sE8

    This is the uncut version of one of the videos that have been released some time after the first three.
    All of the videos were actually created with special effects by cardo systems, a company that produces... guess what? headsets for cell phones!

    Isn't it one of the greatest viral marketing campaign you've ever seen?
     
  2. mwari23

    mwari23 BANNED BANNED

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    that is a hell of a campaign
     
  3. Smitty

    Smitty BANNED BANNED

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    Haha, nice.
     
  4. MontyzPython

    MontyzPython BANNED BANNED

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    Yes, that video took off like wildfire. Yesterday, they admitted that it was a fake.

    Still, it generated a hell of a buzz.