Discussion in 'Offline Marketing' started by fcody9, Oct 26, 2014.
What is the best service that we can offer to business these days? Which one convert better?
Depends too much on location, skills of the person operating the business, motivational factors, marketing, competition and so on.
And you'd have to start quite many separate companies to test that. And all would have to be in the same location and it still wouldn't provide a trustworthy answer.
Besides, a creative agency can do pretty much all of that and then some.
Though I can tell you it isn't FB page creation out of the options you listed.
Well, what one can you offer? What one are you the absolute best at? What one allows you to provide a great product at a decent price while making a decent margin? You probably need to determine that first.
Any of that can work. It depends on you. There's no magic offer or service that will result in businesses/people beating down your door to give you money. You're going to hear 'no' a lot regardless of what you offer.
Actually, if you want to get best possible results you definitely need an integrated strategy. But it's fair to say that today reputation management is at its height.
Web design and development in the UK. Most small businesses get their customers through word of mouth, even when they have decent SEO, its all about word of mouth. I run a small digital agency, and we get 80% business for development and design.
It all depends on how effectively you can communicate value to your customers. PPC and SEO are an easy sell when its positive ROI, but to the digitally illiterate all they see is cost. ORM is easy when you find a customer who's advertising in the local paper and they get a large in crease in 'brand name review' in monthly searches and their only reviews suck.
If you are going about it on a 'what converts better' than to be honest with you you are going about the sales process the wrong way. Look for opportunities and inefficiencies in your market.
Lot's of small businesses are doers, not marketers and their ideas for marketing are really narrowly limited to copying whatever their competitors are doing. You need to sell based on the results, then end product you deliver just happens to be a by-product of solving your client's business problem.
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